http://livestream.com/OverstockCEO/events/4245609
http://www.coindesk.com/overstock-unveils-blockchain-trading-platform-to/
Overstock.com a large U.S. e-commerce company based in Salt Lake City, is already testing the technology’s limits. The retailer has built its own trading system on top of the blockchain, and early in June announced that it intends to offer $25 million in so-called cryptobonds that will trade on the platform.
http://www.marketwatch.com/story/the-technology-behind-bitcoin-is-being-used-in-surprising-ways-2015-07-01
using the BTC blockchain of course.
at the end of the talk they gave 25 USD in BTC to everyone
