Quote
Online survey giant Qualtrics has added bitcoin as a rewards option for consumers who respond to surveys and research requests issued by its enterprise clients.
The Utah company, which is valued north of $1bn following a $150m Series B in 2014, boasts more than 700 employees and investors including Sequoia Capital and Accel Partners. The offering was made possible by bitcoin payments processor SnapCard's recent integration with digital rewards platform Tango Card.
Consumers who want to access the platform to obtain rewards points must first sign up to the service to begin taking surveys. Once Qualtrics users earn 50 points for their participation, they receive a Tango Card gift code, which can then be redeemed for Amazon and Target gift cards as well as bitcoin.
The Utah company, which is valued north of $1bn following a $150m Series B in 2014, boasts more than 700 employees and investors including Sequoia Capital and Accel Partners. The offering was made possible by bitcoin payments processor SnapCard's recent integration with digital rewards platform Tango Card.
Consumers who want to access the platform to obtain rewards points must first sign up to the service to begin taking surveys. Once Qualtrics users earn 50 points for their participation, they receive a Tango Card gift code, which can then be redeemed for Amazon and Target gift cards as well as bitcoin.
Full news: http://www.coindesk.com/market-research-giant-qualtrics-adds-bitcoin-reward-option/