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Topic: [2015-08-07] Alibaba & Blockchain Technology Fight Against Counterfeit Goods (Read 268 times)

legendary
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http://bitcoinist.net/alibaba-blockchain-technology-fight-counterfeit-goods/

E-commerce is a booming business, as more and more consumers complete their purchase online. But there is one major problem plaguing both e-commerce and brick-and-mortar shopping, and that is counterfeit goods. Verifying the integrity of a product, especially when it is sold by a third-party vendor, is impossible until it arrives at the recipient’s doorstep. Alibaba, one of the largest e-commerce platforms in China, launched TaoProtect for counterfeit reporting purposes.
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