It's a business that needs to make money, but more importantly, it first needs to get its initial investment back. On top of that, there are very expensive licenses that need to be renewed annually in order to legally keep operating them. I'm quite sure that if there are decent volumes being generated consistently, the fees will end up going down. I can see banks at some point use their existing ATM infrastructure to totally destruct the business model of all these Bitcoin ATM's. There has been a Slovenian bank that actually did it, and I can definitely see it become a common occurrence everywhere in the world later on.
They are just starting so they need to have high fees first for them to get a Return on Investment but after the adjustment period and more people use their service then I am pretty sure they will adjust the fees. As for the banks, they would definitely do something about it as they can see a flourishing income opportunity so eventually they would have an ATM that would serve those people with lower fees so that they can get the share of the market. It would be good for the market though if this would happen as more people would be entice to buy cryptocurrencies and for others who don't have an idea about cryptos be aware of it.
