if he wanted people to show up, he probably should have set up somewhere a little more inviting than the mojave desert.....
Sometimes people have the best of intentions with these things and want to build their own little utopia or place where they can live how they want, but they do often end up going sour or turning into cults. The Beach by Alex Garland is one of my favorite novels and read that if you want to know how they usually end -- or you can watch the film but it's obviously a diluted version.
I think it's only a matter of time before someone tries to create their own country -- or cult -- with their own cryptocurrency. I think a few people have already actually tried but they usually find resistance in some capacity due to laws or whatnot. I know people are trying to build seasteads financed or involving bitcoin but I'm not sure of their current status. Trying to build your own cryptoland is a cool idea and who ideally wouldn't want to live in such a place, but as I mentioned above I'd be very worried about them turning sour very quickly. The trouble is that the megalomaniacs and tyrants usually always muscle their way to the top and that's when the problems start and little disagreements over how people want to live can quickly turn into civil wars and we know what tyrants will do to try keep their power.