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Topic: [2019-03-08] 73% of UK Consumers Say They Don’t Know What Cryptocurrency Is (Read 382 times)

hero member
Activity: 2968
Merit: 687
it isnt really that hard to understand on what it is all about.
It actually is. Currently the market is so saturated with altcoins, that people don't care about decentralization, and they probably never have in the first place, but only about what ICO project is the next one to invest in.

From a community focused on decentralization we have gone to a community focused on gains. It doesn't matter how trashy a certain project is, all people care about are how hard something can pump. Sad reality.
Well said which is actually the reality we are facing on.Inspite to look on its true usage which is decentralization but people do always look after on how they do make profits out of this shitty projects currently.

But there would really be some people who do look into its true purpose rather than on the profit side but well numbers aren't really too big compared to those who seek money.
legendary
Activity: 1666
Merit: 1196
STOP SNITCHIN'
Currently the market is so saturated with altcoins, that people don't care about decentralization, and they probably never have in the first place, but only about what ICO project is the next one to invest in.

From a community focused on decentralization we have gone to a community focused on gains. It doesn't matter how trashy a certain project is, all people care about are how hard something can pump. Sad reality.

Perhaps, but it's also a reality we should have expected. The design of Bitcoin and most other cryptocurrencies incorporates scarcity. You can't have a scarce commodity undergoing exponential growth in usage without the price being driven to the moon. In that context, with so much money pouring into the markets, it's only reasonable to expect a lot of greed. That's just human nature right there.

It's not necessarily a bad thing. Greed is a strong motivator for adoption.

I was drawn in by greed myself in 2013, and I was chasing altcoins back then because "Bitcoin was too expensive." I think a lot of people who came to get rich end up getting fleeced after the bubble pops and eventually leave. The ones that stick around do so because of an appreciation for the technology and design.
legendary
Activity: 3374
Merit: 2198
I stand with Ukraine.
~
Bitcoin adoption is growing but I think the rate at which does is declining especially if we look at txs not price.


I'm not sure if there is a direct correlation between the number of additional transactions per day and the number of new adopters. One trader can make dozens of txs per day, while a new adopter can make just one or two per month. Thus when a hundred of traders leaves the field and, at the same time, a couple of thousands new adopters join the game, we can still see a significant decline in the number of txs.

Like you, I think that Bitcoin adoption is growing. Only I don't think we can estimate the rate looking at the number of txs.

legendary
Activity: 2912
Merit: 6403
Blackjack.fun
I'm willing to put some money down that if the entire population of active forum members were tasked to describe what cryptocurrency is in a Multiple Choice Question,  we'd be underestimating how many people would get it wrong.

Now this would be a fun topic in BD or B&H, and somehow I have a feeling were not going to like the results.

And the more I think about it the more I really want to do it, but I need some time to think of some a bit tricky questions, with the perspective of some merit we might have a better view on how things stand than those useless surveys. The hard way would be to prevent users from cheating.


legendary
Activity: 2968
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I'm willing to put some money down that if the entire population of active forum members were tasked to describe what cryptocurrency is in a Multiple Choice Question, we'd be underestimating how many people would get it wrong. I know even I'm not the most technically knowledgeable Bitcoiner, but we'd see those numbers plunge as we take more steps towards actual use of Bitcoin.

So yes, even among the 27% who said they did know of cryptocurrency, I'm not sure a lot do know what it is.

However you want to see the numbers, mainstream adoption isn't here yet. It's either within sight, or in the distant horizon. And that... like some of you say, it perfectly normal and perfectly fine.
legendary
Activity: 2590
Merit: 3015
Welt Am Draht
Venezuela has been quite an interesting test if you ask me. It isn't a country that affects the world economy in any way, but locally the crisis has hit every inch of the economy and Bitcoin can now be put to the test as safe haven.

Good thing is that the volumes have been increasing there, but the negative side is that there currently is a massive power blackout which affects those who try to utilize Bitcoin as we speak. That whole country seems to be rotten to its core unfortunately.

Blockstream's satellite would be a great way to work around internet blackouts or censorship, but you can't do much to work around power blackouts unless you are generating your own power one way or another.

Dollar bills and lumps of gold are currently en vogue there. And even they may become irrelevant to people stuck inside if it drags on for much longer. Even if it does get up and running he or she who has the most access to food and medicine is king. Any form of money is useless if there's no supply of what you need to buy with it.
legendary
Activity: 1526
Merit: 1179
It is what it is. There are two potential outcomes. Decentralisation never gets put to the test and people carry on chasing money. Disheartening but fine. Or they get a brutal lesson in why it counts and tons of people get wiped out in the process. That's bad for them, but potentially vital for everyone else.
Venezuela has been quite an interesting test if you ask me. It isn't a country that affects the world economy in any way, but locally the crisis has hit every inch of the economy and Bitcoin can now be put to the test as safe haven.

Good thing is that the volumes have been increasing there, but the negative side is that there currently is a massive power blackout which affects those who try to utilize Bitcoin as we speak. That whole country seems to be rotten to its core unfortunately.

Blockstream's satellite would be a great way to work around internet blackouts or censorship, but you can't do much to work around power blackouts unless you are generating your own power one way or another.
legendary
Activity: 2912
Merit: 6403
Blackjack.fun
The groundwork for the internet was built in the late 60s and early 70s. TCP/IP was standardized in 1982. But it took until the mid 90s until the internet was easily accessible and regularly used by the average person. The first mobile phone was built in 1973, but the first commercially available mobile phone wasn't released in 1983, and it was well in to the late 90s until mobile phones were becoming commonplace amongst the general population.

All of those needed physical infrastructure, you need to build phone lines, lay down cables, and...people needed to buy a phone or a computer. For example, it took almost one year on the waiting list for my family to get a phone line.
A real comparison would be PP and even with this, you would have to take into account the different situation in 1998 and 2009 when the percentage of people using the internet and making online purchases boomed.

Bitcoin adoption is growing but I think the rate at which does is declining especially if we look at txs not price.



 
legendary
Activity: 2268
Merit: 18711
-snip-
The groundwork for the internet was built in the late 60s and early 70s. TCP/IP was standardized in 1982. But it took until the mid 90s until the internet was easily accessible and regularly used by the average person. The first mobile phone was built in 1973, but the first commercially available mobile phone wasn't released in 1983, and it was well in to the late 90s until mobile phones were becoming commonplace amongst the general population. In the 10 years since the genesis block, we've seen pretty steady development, growth and adoption. I'm bullish for the next 10 years.

I do agree with your point that the majority of people are all too happy to hand over the private data in exchange for using some product - Facebook being the prime example. However, with all the stories about governments and ISPs spying, and Facebook selling client data to anyone they want, we know that general opinion is slowly shifting. Ad-blocking and anti-tracking is increasing. VPN use is increasing. People are slowly realizing that privacy is more important than sharing pictures of your meals on Instagram.
legendary
Activity: 2590
Merit: 3015
Welt Am Draht
It actually is. Currently the market is so saturated with altcoins, that people don't care about decentralization, and they probably never have in the first place, but only about what ICO project is the next one to invest in.

From a community focused on decentralization we have gone to a community focused on gains. It doesn't matter how trashy a certain project is, all people care about are how hard something can pump. Sad reality.

It is what it is. There are two potential outcomes. Decentralisation never gets put to the test and people carry on chasing money. Disheartening but fine. Or they get a brutal lesson in why it counts and tons of people get wiped out in the process. That's bad for them, but potentially vital for everyone else.
legendary
Activity: 3024
Merit: 2148
Do you guys think this is good or bad for Bitcoin? On one hand it means that there is still a lot of room for adoption by new users, on the other hand, it's a sign that even after 10 years Bitcoin remains in obscurity and struggles to achieve the mass adoption that many people seem to be waiting for. I personally even stopped believing that Bitcoin will ever be widely popular, and I think it will exist as a niche product for people who care about its values. It's similar to many other software, like OS's or browsers, where majority of the people uses corporate solutions even though they violate user privacy, while only a minority uses free and open source products.
legendary
Activity: 1526
Merit: 1179
it isnt really that hard to understand on what it is all about.
It actually is. Currently the market is so saturated with altcoins, that people don't care about decentralization, and they probably never have in the first place, but only about what ICO project is the next one to invest in.

From a community focused on decentralization we have gone to a community focused on gains. It doesn't matter how trashy a certain project is, all people care about are how hard something can pump. Sad reality.
hero member
Activity: 3150
Merit: 937
This survey proves that nothing changed in the last 3 years,in terms of overall awareness regarding cryptocurrencies.What would be the bitcoin price if this persentage decreased to 50 or even 30%?
More awareness means that a part of the people,who know and understand what crypto is,might eventually buy some coins.
hero member
Activity: 2968
Merit: 687
It shows how early we got in. When you feel like you're not an early adopter think of this survey.

I don't see anything special about it until there's a survey made for every other EU country for us to be able to compare them.
When I talk to people I feel like they heard of it but have no idea what it is. Some say that it's some Internet collectible or something like loyalty points.

Thats why we are still lucky to know this kind of privilege earlier compared to them but overall its already 10 years passed but they havent still known about crypto
but well its never been too late to know about crypto and it isnt really that hard to understand on what it is all about. 73% doesnt know about crypto and i doubt there
would be still some countries or places which do have more.
legendary
Activity: 2268
Merit: 18711
Spot on. It all comes down to how easy something is to use. Give people an easy to understand app that looks good, and people use Bitcoin without any problems.
The more detailed study report (which you can find here: https://www.fca.org.uk/publication/research/cryptoassets-ownership-attitudes-uk-consumer-survey-research-report.pdf) pretty much agrees with you. The reasons for not buying included "lack of knowledge on how cryptocurrencies work" at 23%, "lack of knowledge on how to buy" at 20%, and "too difficult or complex to buy" at 8%. The only reason listed higher was that it is too risky to buy cryptocurrencies due to price fluctuations.


It shows how early we got in. When you feel like you're not an early adopter think of this survey.
With the 3% who had bought cryptocurrencies, around half had already sold, and of the remaining population only 7% said they were thinking about buying in the future. There's still a long way to go yet.
hero member
Activity: 2184
Merit: 531
It shows how early we got in. When you feel like you're not an early adopter think of this survey.

I don't see anything special about it until there's a survey made for every other EU country for us to be able to compare them.
When I talk to people I feel like they heard of it but have no idea what it is. Some say that it's some Internet collectible or something like loyalty points.
hero member
Activity: 1680
Merit: 655

Found this map chart on another news article showing the spread of where the 2,132 people where surveyed and it comes to no surprise that London and most of the Eastern regions are the ones who have successfully defined what cryptocurrencies are as they also have the most number of Bitcoin ATMs available in the country. Although the numbers aren't impressively high this might be brought up due to a lot of factors involving their government and crypto related businesses not being highly active on spreading the industry unlike how countries like Japan and Korea do it with their citizens.

legendary
Activity: 2170
Merit: 1427
We are still far off from the mass adoption, although I personally don't think that people should understand how things work to be able to use them. Do people know how smartphones work?

Spot on. It all comes down to how easy something is to use. Give people an easy to understand app that looks good, and people use Bitcoin without any problems. For real, what functions other than send and receive will most average people use anyway? It can't be that hard to figure out how to do that, the rest is pretty much irrelevant.

The only thing that does somewhat concern me is how to make it easier for people to take security and offline backup of seeds joe-ready. If you mess up with centralized payment services, you are very likely going to get your money back. If you mess up with Bitcoin, you're pretty much toasted.

In the end, owning Bitcoin isn't something serious people like to talk about. If someone I don't know asks me if I own Bitcoin, I'm more inclined to say no.
legendary
Activity: 2590
Merit: 3015
Welt Am Draht
For me personally quite astonishing information, given the fact that it is one of the most developed countries in the world or in top 5 largest world economy. I assume the information is available to people, but maybe UK media is not forcing too much things which are related to cryptocurrency? Is it factor of relatively favorable financial security in the world's top countries reason why people are not overly interested is something like bitcoin?

Data shows that UK have 200+ crypto ATMs at this moment, and it is on 4 place by number of ATMs in the world.

Until very recently there was no exchange in the UK. You had to wire money to some fuckhole bank in Eastern Europe or do P2P. No crypto business could keep a bank account in the UK. They still can't unless they're Coinbase. Britain's way behind compared to the US and plenty of other countries.

Coinbase implemented the first domestic banking for the first time long after the bubble pop.

3% seems far, far too high to me. That's nearly two million people. I'd be impressed if it was a fifth or a tenth of that. I've only ever met or overheard one person in the wild talking about it.
legendary
Activity: 2016
Merit: 1107
I find the news of low quality, they missed (with intention or not) some interesting points from the original report.

First miss: they've asked only the 16+ brits. It's important, since I expect more 14-16 y.o. know about this than 60+

Second: "Nearly three in four of those surveyed hadn’t heard of cryptocurrencies or were unable to define what they are correctly." The fact you cannot define properly what's that is different from not hearing about them. Quite misleading imho. The "never heard of it" is 58% which sounds more "normal".

Also it depends on how the question looked like. Many may have heard of Bitcoin, but not about cryptocurrencies (tough word for many).


Imho these things should clearly be there in a news article in a crypto-focused newspaper.

I tend to not pay too much attention to the polls like that since they depend on both how you ask the questions and who you ask the questions
same question , as mentioned above , "have you heard of it" results in a 50% + - , which is way more accurate IMHO
once I asked my friends and relatives , out of interest , if they knew what bitcoin was and 90% of them said that they heard about it
when I tried to get them explain what bitcoin was , only about 20% were able to , rest could not
once bitcoin is out there, in everyday's lifes and on TV (more than now) I expect the figures to be much higher
legendary
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I find the news of low quality, they missed (with intention or not) some interesting points from the original report.

First miss: they've asked only the 16+ brits. It's important, since I expect more 14-16 y.o. know about this than 60+

Second: "Nearly three in four of those surveyed hadn’t heard of cryptocurrencies or were unable to define what they are correctly." The fact you cannot define properly what's that is different from not hearing about them. Quite misleading imho. The "never heard of it" is 58% which sounds more "normal".

Also it depends on how the question looked like. Many may have heard of Bitcoin, but not about cryptocurrencies (tough word for many).


Imho these things should clearly be there in a news article in a crypto-focused newspaper.
full member
Activity: 938
Merit: 137
73% of UK Consumers Say They Don’t Know What Cryptocurrency Is

Seventy-three percent of U.K. consumers don’t know what a cryptocurrency is or are unable to define it, according to a new survey from the country’s financial watchdog, the Financial Conduct Authority (FCA).

Announced Thursday, the research indicates that those who are most aware of cryptocurrencies are likely to be men aged between 20 and 44.

The survey, which polled 2,132 British consumers in association with London-based market research firm Kantar TNS, further found that only 3 percent of those surveyed had ever bought cryptocurrencies.

https://www.coindesk.com/73-of-uk-consumers-say-they-dont-know-what-cryptocurrency-is-fca-survey



For me personally quite astonishing information, given the fact that it is one of the most developed countries in the world or in top 5 largest world economy. I assume the information is available to people, but maybe UK media is not forcing too much things which are related to cryptocurrency? Is it factor of relatively favorable financial security in the world's top countries reason why people are not overly interested is something like bitcoin?

Data shows that UK have 200+ crypto ATMs at this moment, and it is on 4 place by number of ATMs in the world.
It is necessary to take into account the mentality of people in this state. The British have always been famous for their conservatism. They are not inclined to change, especially in the field of finance. In addition, it is a country with a high standard of living. Therefore, they, unlike the population of third world countries, do not rush to make a living in a cryptocurrency. Therefore, I am not surprised by such low activity of people in relation to cryptocurrency.
legendary
Activity: 3374
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I stand with Ukraine.
UK with its 3 percent of those who had ever bought cryptocurrencies is ahead of the most of the world in this regard. According to this research, that I'm inclined to trust, there are around 25 million Bitcoin users globally, which amounts to less than 0.5% of the world population. We are still far off from the mass adoption, although I personally don't think that people should understand how things work to be able to use them. Do people know how smartphones work?
legendary
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Maybe this information is misleading, it depend who they ask in survey, but it show that majority of users who know something about cryptocurrency are between 20-44 years old men. So younger or oldest people (women) do not care too much for something like bitcoin, and I think there is reasons for that.

Young people usually are not burdened with real life problems, most of them just study, have fun and their parents pay for their life. Only later in life some of them start thinking about how to ensure better financial security, and some of them will find bitcoin as much more desirable investment then buying stocks or just keep money in bank. People above 45 or 50 years of life probably have no interest in anything new, they do not want or just do not understand how cryptocurrency works.

After all if people do not understand something, they will not use it - and if they not use something this is not good for that product or service. In any case more awareness that something good is out there would certainly help with more adaptation of cryptocurrency.
legendary
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I am not too surprised by this study, because I live in a country that has a equal mix between 1st world and 3rd world people and the most common statement that I get, when I mention Bitcoin is mostly, "What is Bitcoin?"

I am even surrounded with tech savvy young people and a lot of them have never even heard about Bitcoin or any other Crypto currency for that matter. We need more word of mouth advertising from the price watchers that are just waiting for the price to recover. Some organized and well funded marketing Bitcoin campaigns can also be crowd funded by all these hoarders.  Angry   
legendary
Activity: 2170
Merit: 1789
I'm also quite surprised by this. Well I think most people already heard about crypto (or Bitcoin), but 73% not knowing it is quite surprising. Seem like it doesn't matter what kind of country you are, a majority of the people don't know about Bitcoin at all. Even in my country, the customer of the most used exchange are only around 1% from total population. Seems we've got a long way to go for mainstream adoption.
legendary
Activity: 1652
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73% of UK Consumers Say They Don’t Know What Cryptocurrency Is

Seventy-three percent of U.K. consumers don’t know what a cryptocurrency is or are unable to define it, according to a new survey from the country’s financial watchdog, the Financial Conduct Authority (FCA).

that sounds right to me. my sense is that most people have heard of bitcoin once or a few times before, but they have no idea what it is or how it fundamentally works.

in contrast, i'd venture to guess that a good deal of people who actually take the time and effort to learn about cryptocurrencies end up investing in them. that's why i think some of the numbers i've seen, like ~5% of people in developed countries like the USA owning crypto, are fairly realistic.
legendary
Activity: 2912
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Blackjack.fun
For me personally quite astonishing information, given the fact that it is one of the most developed countries in the world or in top 5 largest world economy. I assume the information is available to people, but maybe UK media is not forcing too much things which are related to cryptocurrency?

You're spending too much time with people that are interested in cryptos and you take your experience as granted for everybody.

Now seriously, if we make a serious poll in the alt section a lot of people that are posting here have no real understanding of what crypto is or how BTC works.I got tired of replying to tens of accounts during the fee war that were sure adding more miners to the network will make tx faster Tongue.

The average person doesn't know what cryptos are, the average person doesn't know how to install an OS on a laptop, the average person goes to a service when taping something just once is not working on its smartphone.

Just how people that play Wow or Pubg are amazed you don't, just how some are thinking you're trolling them when you say you don't have a fb or tw account, it's the same for us who are used to cryptos.
For example, my parents or my wife have never used PP or bought something from Amazon, do you think they are calling each other with smoke signals?  Grin


I think those numbers are far more real than those surveys with 17% Turks and 15% Romanians owning some crypto.
copper member
Activity: 364
Merit: 4
It depends on where they do the survey. If it's in county situated in the countryside then it sounds about right, but if the stats were collected in the city then it's completely wrong
legendary
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73% of UK Consumers Say They Don’t Know What Cryptocurrency Is

Seventy-three percent of U.K. consumers don’t know what a cryptocurrency is or are unable to define it, according to a new survey from the country’s financial watchdog, the Financial Conduct Authority (FCA).

Announced Thursday, the research indicates that those who are most aware of cryptocurrencies are likely to be men aged between 20 and 44.

The survey, which polled 2,132 British consumers in association with London-based market research firm Kantar TNS, further found that only 3 percent of those surveyed had ever bought cryptocurrencies.

https://www.coindesk.com/73-of-uk-consumers-say-they-dont-know-what-cryptocurrency-is-fca-survey



For me personally quite astonishing information, given the fact that it is one of the most developed countries in the world or in top 5 largest world economy. I assume the information is available to people, but maybe UK media is not forcing too much things which are related to cryptocurrency? Is it factor of relatively favorable financial security in the world's top countries reason why people are not overly interested is something like bitcoin?

Data shows that UK have 200+ crypto ATMs at this moment, and it is on 4 place by number of ATMs in the world.
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