Reviewing ICO projects is becoming a challenge because we have tens of them per week with their crowdsales starting. Some projects are making investors life harder because their websites ar not explaining how real they are and what they are really doing: using hype around cryptocurrency or trying to do the project.
The reasons why ICO teams are not trusted:
1. They have not links to social profiles of their members on facebook or linkedin.
2. There is no dedicated person that answers emails or in social media.
3. Communication is not personalized. You chat or email with a person with no name or a name you can not check is true.
4. You have to wait several days to get the answer from the team.
Very good points, I think nobody can disagree. In fact, I would even say numbers 4, 3, 2, then 1 are the priority. But to be honest, these are simply basic customer support that is very important to all start ups, all services, not just ICOs.
The smart ICOs now already take care of 1. Everyone has that. They even have 2 or 3 done easily now through Slack and Telegram and even here.
That said, the best ICOs invest a lot of money in promotion and bounty. so 3-4 are hired people from here and freelancers. So not necessarily the best solution.
Good projects recruit and train the support staff first. Then they launch.