And now it's not like that anymore, because the market has become crowded with coins competing for their sake. Airdrops has now become a common tool for teams that want to get their platforms filled with coin enthusiasts.
The simple logic of an airdrop campaign is to give away free coins is an effective way to draw attention to the new crypto platform. Although there have been several airdrop for several years, only recently have they become common.
Castle Airdrop Platform (CSTL) aims to have other projects use their platform to distribute/airdrop coins to Castle HODLers. This could potentially be a game changer.
https://discord.gg/sfaU8Ey
https://twitter.com/Castle_CSTL