@terciduk123
There is a basic, let's say more general Roadmap in the whitepaper because we have many ideas, many plans, but based on previous experience we will listen to users' feedback and develop features based on their feedback and data. There will be regular updates regarding new features and products almost every 2 weeks.
Regarding exchange, we were talking with many exchanges including OKEX, KuCoin, Binance, ProBIT, etc., but LA Token's support, communication and speed are what was the main reason why we decided to work with them. They have a great product manager and I believe they will become more popular, so why not help them.
I would understand it more better if you say you opted for Latoken because it's rate is relatively cheap from the others you mentioned, but on the ground because of their "support, communication and speed" is prompt than the rest, nah I doubt that.
That's by the way, What is special about Loyal Crowd that will change the game in blockchain advertisement? I don't see much advertisement related projects in the space but there is one I know SaTT and for now they are not at the point yet where one can consider them successful, (I know time is required) so what will Loyal Crowd do different to make it stand out from other competitors?
Just to clear it regarding LA Token and other exchanges, we were in touch with all mentioned and some others too, but simply LA Token team was totally open, communicative and also, we are quickly opening markets where LA Token is really strong with the audience and users, and it seems to us as the best fit at the moment for us. Of course, Binance and Okex are great exchanges and we have strong contacts there, but the timeframe to get into their IEO list is much longer than LA Token (with the reason, of course, we are aware of it).
Basically, our mission is to make publishers out of influencers by giving them the power to not be dependent only on sponsorship deals they get on Instagram (and other social media channels) but to have their own asset (mobile app, website) where they can reward users for investing time into ads inside their application or on their website and own user's data. Giving this highly targeted and engaged audience in one channel to advertisers is what makes it more relevant for advertisers. Another thing is that the user has to answer questions after the ad, so it lowers down a lot the percentage of bots, it guarantees higher engagement with the ad and because these questions are asked by the advertiser, it gives direct market insight to the advertiser. Let's say there is an influencer who charges $23k for a sponsored post on their Instagram profile and basically, it's hard for an advertiser to predict their ROI on this campaign, so if they come here they can target its influencer's audience for $500 and if it works they will expand budget easily.
And last but not least, according to researches approx 30% of all internet users are using Ad-blocker software (
https://www.socialmediatoday.com/news/global-ad-blocking-behavior-2019-infographic/551716/) and its growing year by year. We don't make intrusive ads that they have to watch before video or something like youtube does it, we say if a user wants to watch, that user will be rewarded, so they are motivated to invest their attention. And there are some apps that prove it works, like AdWallet.
Sorry for waiting for my answer