Preliminary thoughts are reduced rake, a focus on larger % of players winning, single entry tournaments and a social live chat. A few different bonus types, referral bonus, exclusive freerolls to early adopters/ for special events etc.
We are also considering offering incentive to early adopters in the form of dividend payouts, or an opportunity to buy in to part of the company. This will be done to gauge interest and would take a crowdfunding approach, using either a smart contract or escrow service. The thinking is if the user base has a vested interest, they would be willing to spread the word to friends etc.
Ideally, we just want to offer a great product, with a focus on transparency.
Thanks for sharing. I think you highlighted some pretty good points. A social live chat would definitely be fun to root for (or against) other people's lineups. I think FanDuel or Draftkings offered it a LOONG time ago, not sure why they discontinued it. Sports, DFS, betting all are experiences that are enhanced by sharing it with others, especially in real-time.
Please keep us posted. Sounds great!