The consortium of companies joined among others Maersk and Japanese shipping firm Mitsui OSK Lines working with IBM for blockchain solutions. The results of the test of the piloting show that the technology can cut down costs and improve supply chain visibility.
Know More: Coinpedia
Know More: Coinpedia
This kind of system is not new. Last year I have heard of an ICo which is also backed up by a shipping company. Their aim is to bridge shipping transactions through blockchain technology using their coin. But this kind of business are big ones since shipping is a multi-million dollar business and not a joke. This could be a big ICO if they will launch their coin but sadly google will ban crypto soon so it may cause a problem on their ICO.