If you want Asus buy Strix.
When they were first released I bought 5x ASUS ROG Strix 570s. Of the 10 fans only one is still spinning. Could be a fluke in the production run as they have sequential serial numbers but if I had to bet it would certainly be on cheap fans not designed for continuous operation.
I still have few RX 470 Strix and the fans are working and still quiet as before. But you are not the only one, some of the Strix fans dies very early, but mostly RMA fix this from what I know, but I never had a problem with Strix. You can also buy cheap fake fans for Strix on Ebay, not as good, but worth the money, some of them even have Strix logo
so it might actually be from the same factory
Edit:
I just looked at Ebay and all those cheap are gone...
Strix fans from Aliexpress then, 17 USD for both, still not bad price.