Topic: digital marketing and working from home (Read 283 times)

   Digital marketing and working from home gives a lot of rewards because it saves cost,it makes you to be more creative and independent.

   The importance of digital marketing is to make people ascertain targeted audience,make more sales and increase their revenue.

   The reason why digital marketing and working from home is good because your
  customers are already online which makes it easy to engage and retain customers.
   People competing with you are already into digital marketing,you can monitor your marketing campaigns and reduce and reduce them for good result
It's more expensive and very fast , which can get a very good return on your investment

   Digital marketing and working from home can give you money and also connect you online to more customers.

I do not think if anyone would prefer working outside the home than working inside of their home with the same level of profits or payment rate if they could have the privilege to decide for themselves because working from home would save you expenses such as the Transportation and saves you the time factors of pressures whereas, you significantly tends to fix things in a hurry so that you could meet up to work and also hurrying back home so that you could meet up with your home tasks too.

But this issues of working from home is either a privilege of an individual operating a sole proprietorship or your company grants you the privilege else, the hike cost of living and the inflation of the economy is an enough reason for some to single handedly points at and decides to work from home, although it should served the best if the company is not considering increments of salaries in such situations because only then then individual earners could have something tangible to hold upon as their profits or payments after services.

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With Digital marketing I think a lot of daily stress that occurs on the road as a result of people buying n selling interactions physically might not really be necessary.
If the Nigerian system completely adoptes the use of digital marketing especially in major cities it would enhance easy delivery and less stress

Op you're absolutely correct,you just said the truth.The government should create a platform for digital marketing where users will make use of their gadget at home to get whatever they want online.This platform will help users to utilize their money on other relevant things not only spending it on high cost of transportation as a result of getting goods outside so this digital market will help alot in Naija where tp cost na hot cake due to fuel subsidy.

You know when applying for a work or jobs you need to source around within your area where that is closer to your place to reduce much expenses in terms of transportation, and also to carve out some money for other important aspect of life. We also understand the situation of our country and hard it's for an average person to survive without them having a sustainable job and for that to minimize we should all go for personal skills or business to help ourselves, working for someone currently with the situation of the country could make someone lose jobs that are afar from them.
Even though we are striving to make sure we make ends meet doesn't mean we shouldn't go for personal business and skills because that could be the only alternative to survive our country but, still our government needs to create a channel and or, better opportunity for her citizens.

OP I quite understand what you are trying to emphasize on but I put it to you that our country is still a baby country that hasn't gotten the required knowledge to handle online transactions and moreover, our online platforms are full of scams and frauds and some times in the aspect of ordering things online, what you ordered may not really be what would be delivered to you and sometimes some fraudsters hacks the account of these online vendors and insert their details and people get scammed on several occasions even me I've been a victim of these effect so if we should seek for online means of doing things in other to make it easier for us, then we also need an enabling environment that would be free from frauds and online manipulations that's the only we can gear towards using Western standards in our local country.

   The world is changing, gone are the days of working long hours to earn a living, now a better living can even be earned from the comfort of our home. But let it be known that not everybody would earn a living from working at home. All fingers are definitely not equal. It is true that the advent of digital skills and marketing transactions are making wave in the world's economy, as it stands soft skills like the tech and trading  are the current paying factors in the economy and at the same time, digital currencies are fast becoming the most recommended form of transacting in the business market.
   In subsequent times, the change will be massive as the world turns global, it's very best that as fast as one can, one should get for himself soft skills because they'll so much be needed in the long run even those that still end up working long hours and also the digital marketing ways should be learnt, understood and mastered. Try to give into the digital era as early as possible so it won't be challenging in the long run. The analogue world is fast becoming a digital world.

To begin with, that's not the job of the government, no be every problem wey we get wey we supposed rely on the government to solve. When this kind problem arises, it's left for the innovative minds in the country to see the problem as an opportunity to make money by solving the problem so they start up companies that does logistics businesses. Already we get dem plenty for the country like dem jumia, Kongo, jiji and so on for online market and for logistics we get plenty delivery bikes dem wey you fit use receive your delivery so that one no be issue. Working from home is becoming a normal thing in the country especially among youths as working remotely na one of the hottest thing in town now so we dey get there definitely but make you know say we can't completely go remotely as we still need some physical workers going to work manually as we always had.


Your point dey valid and I no dey discredit am but you fit still run any kind of business online including that examples wey you use. People dey sell fish from house online without having to go to the market. We get wetin dem dey call personal shippers wey fit run all your shopping for you and you pay dem. Many of dem dey work through online, the market woman, if she play her compass wey fit no dey to dey come market again but dey do home delivery for people wey order from her online shop and she no even need create website. She can host it on any social media like Whatsapp, Twitter self or Facebook. We need to take advantage of this social media something because e dey create better connection to a wider range of audience wey dey in their millions. People dey find way to make their life less stressful so if you fit deliver for them (stress less life,, na better money dey this kind business).

Suggesting that we tilt our marketing process into making it more digital isn't out of place but from your writeup you seem to be suggesting that 8t should replace the physical business and that I feel is impossible.

The society is structured in such a way that while some person might be doing the online or work from home jobs, others will need to be physically present to run some business in the society before things can work properly. For those that are selling fish or food items in the market, how do you expect them to do? Even if they use social media to advertise there product, they will still need to go to the physical market that is made up of so many buyers and sellers that are there primary customers.

Also understand that driving is somebody's business and that the person can't do the driving business while sitting at home. Even as a work from home person, normalize going out into the society ones in a while so you no go old quick

Thought there are many online business which one can adventure into, but there are some factors that prohibits people from doing such online works like. Illitracy, Lack of information on technology, inability to comprehend towards online creativity, inability to provide capital which enhance the process. Eg. Buying  of electronic gadgets like laptops or phone and steady subscription. Lack of endurance to continue even when money is not coming from it.

Sometimes when looking for job you really need to consider the transportation before applying for the job, otherwise you end up working and earning at lost. The primary motive of a business, is to make profit, and when there is no profit it's no longer a business. If your location is far from your working place, you need to either relocate closer to your work place, or look for work close to your location, to reduce the expenses.

I think jumia and other online platforms are there, but not everything online can do for you. Odering something online will  not exit the expenses but will reduce it but definitely you must pay for delivery fee. So nothing is free.


I will be glad if they do. But I doubt if you will really need the oder.  Because the charges they will extract from you, it will be better off to buy from a nearby store.

Op there are certain works that we can't work from home. Just imagine the job of a security personnel and gate men who need to be at there duty posts physically. Also imagine the work of a cashier in our local banks, they can't work from home because people need to see them physically everyday. What about those working in the farm and doesn't live within the farm settlement? The best thing to do is look for someone who works close to your office or in same office who has a car or motorcycle and negotiate with him on the need to ride with him on his car or motorcycle. You can be contributing in buying fuel weekly. Let's say you are spending #600 daily and you are working 5 days a week that will give you #3,000  per week you can discuss with the person that you will be contributing #2,000 on weekly basis. You have saved #1,000 per week. Or alternatively you can relocate closer to your work place to save you transportation expenses.

Remember when you are ordering something online the cost of dispatch rider will be added to the total cost that you will pay. This can only be effective in a situation where more than one person wants to go for the shopping.

Guy it is not the duty of the government to provide an online platform for all business activities in the country. Every business owner has the sole responsibility of deciding if there businesses should have an online platform where they can easily reach their customers. Government can only do this for businesses they control. What happen when the server is down and undergoing maintenance? Does this mean economic activities will be halted? Or will still go back to the physical market trading thereby still paying the cost we were avoiding in the first place. 

This is already being done and does not necessarily needs to be done by the government but the business management heads , there are alot of Nigerians who are into digital marketing and this goes by than buying and selling of goods but also services, digital marketing is broad but will give one common example which is in this Forum, both of us are marketing two different Casino, while yours is bitvest, mine is Sherbet, though I don't really know much what yours is about, you can know how amazing mine is here:Re: Sherbet.com - All-New Social Casino & Sportsbook.

 Its not an issue of the government, some businesses use both marketing (physical and digital) while others stick with one and in as much as transportation fees is choking some people are given monthly allowances for it while some are unfortunate not to earn but that doesn't they may quit their jobs and if it is possible for them to it online they may give this reason to their business management and the management may choose to accept it or reject it.

op you ideas are very good but to some extent because you know that this country is not too developed like that to be doing online businesses like our network is very poor such that it's not exactly the time you need something that you will get it due to unstable network, and again electricity is not constant for online operation so if we are seeking for an online medium of performing transactions we need to put these things into consideration because those are the basic things needed before we can proceed to talk about working from home or performing market activities online.

It's just very unfortunate how our government and politicians have given less or no attention to things that will bring about growth and stability in the country all they know is to embezzle public funds and divert government money to their personal pockets and send their children abroads then leaving the citizens at there own fate. This country really needs serious deliverance I swear

wetin you talk now really make sense for ear if only e go dey easy as you dey explain am many of us if we get our way na from house we go work but no be every work require you to work from home imagine say I be government worker and I work from home na straight sack be that o

again no be everybody get digital skills we way be third world country they really suffer from all this digital platforms we hard get  jobs from them reasons because them done flag us bad

for the government to create online platform for we Nigerians to use for trade and other thing na good idea but to implement am na there the wahala dey o me and you no say this can thing hard or e no go even work sef considering many factors like our population our diversity, low internet connection lack of electricity and so on not forgetting our G boys way go use this opportunity to also exploit Nigerians
lastly majority of Nigerians including my sef no gbadu some online transactions.

We all are aware of the high cost of living in the country like high cost of food and commodity, high cost of petroleum products, high cost of transportation and services.

Now with these challenges i've mentioned aboved i now begin to reason that in other to make life somehow easier for us we need to work from home through our computers, laptops, phones and other online gadgets in other to feel a little bit relieved from the economic situation of the country.

Working from home at this critical period of our economy will be better for us because before someone will leave to his/her place of work, it requires transportation and due to high cost of fuel now, paying transport to go to work and come back everyday for one month is not easy. Okay lets take for instance if someone pays #600 to his place of work to and fro for 30 days thats about #18,000 then lets assume that the person earns like #30,000 you will see that his transportation alone has taken more than half of his salary thereby no much money left with him again and lets consider if its someone that has a family how will he be able to meet up catering for his family and also paying rent and other bills.

Then in a situation whereby someone wants to buy something they can just order it online then a delivery man or dispatch rider brings it to them thereby reducing the cost of transportation they would have used to go and purchase it on their own.

I think our government should create an online platform whereby its citizens can trade and make other business transactions so that the cost of earning a living in the country can be reduced to the minimal.

Though i know that there are some challenges that might be encountered in the course of trying to perform business operations online like maybe for people that aint too lattered how they can be able to use this online medium for transactions and again sometimes one may not actually get the exact thing they ordered for but at least i believe that with time alot of people will be familiarize with the system just like during the naira redesign period where almost every individual in the country had to open account in other to perform business transactions due to scarcity of the naira note, i think it brought alot of sensitization among the citizens to know the importance of knowing how to handle online transactions though in these course, fraudulent activities are being experienced but with time it will reduce.

Share your thoughts and opinion towards these ideas.