perhaps bitcoin is not suitable for the masses after all..
Bitcoin is still in its infancy. It has a long way to go, but it has a HUGE potential.
It's a bit like trying to use the internet in the late 1980's and early 1990's. It's not that Bitcoin "is not suitable for the masses", it's that Bitcoin is not ready for the masses. The layers, tools, and interfaces for the masses haven't been created yet.
Progress is being made, and there are services (such as Coinbase) that have been created that will handle the security, fees, and other technical details for you. Give it some time and sending bitcoin will be as common and simple as posting a Facebook status, sending a tweet on Twitter, or sending an email.
Yes long way to go until more people recognize that we need bigger blocksize.