Wow so Jimmy is now a brand ambassador and not just a Dota 2 professional e-sports player.
Asura is starting to the next level of using big events like The International 8 with him just to advertise their ICO.
This is a nice idea and marketing for them getting someone that is very intact with the industry and has a lot of connections.
Its quite clever for that particular team to make use up of Jimmy as part of them and this would just like a double purpose yet having his presence would already acts or adds up on their marketing.Asura is starting to the next level of using big events like The International 8 with him just to advertise their ICO.
This is a nice idea and marketing for them getting someone that is very intact with the industry and has a lot of connections.
We do know on how many Dota 2 players, this might add up potential investors due to his reputation and popularity on this field. A wise thing or move had been made.
He's popular for being not loyal to his teams and keep on jumping from team to team another team but that doesn't matter I guess.
What the company is looking to him is with his popular and professionalism as one of the best and well known Dota 2 player, being exposed on TI's is a big thing.
