9 March: JPMorgan launches 'crypto exposure' product
17 March: Morgan Stanley set to offer clients access to bitcoin funds
And this is something expected from the big fishes as they have started noticing that the crypto industry which they currently don't have any exposure off might one of the reasons for a decrease in their income. Companies like Grayscale and BlockFi have pioneered crypto related investments and if these institutional giants cannot offer it to their clients they are at risk at losing some income opportunity for this market. This is just their way of filling the gaps.