I will also check what marketing firm they end up partnering up with. One marketing firm I can recommend is Crowdcreate (https://www.crowdcreate.us/).
Crowdcrete is a leading ICO growth marketing agency according to Forbes based in Los Angeles, California. The company works on three simple marketing formula; community management, crypto influencers and public relation. With Crowdcreate, you can easily get your ICO featured in top-tier PR publications.
What will you trust? An ICO with purpose to fund raised alone. I think youre missing the point here, platfotm showcase a working product thay raises awareness of it is more important than focus on presale and fund allocation for the ICO. Partnership is good but a project doesnt really needed it as long as it can support its own project. Oh by the way, I want to share with you this amazing project, it isnt an ICO project but they already have a working product and own blockchain. They are now have more than 20k wallet users. Plus their product seems to work well with its promotion. You might wanna see this project on your own. Check out the following links for info:
http://taucoin.io/
https://bitcointalksearch.org/topic/ann-tauthe-active-unit-the-first-proof-of-transaction-coin-pot-4757879
https://www.taucoin.io/whitePaper/TAU%20White%20Paper%20v0.1.pdf
https://www.facebook.com/taublockchain/
https://twitter.com/tau_io
https://t.me/taucoin