Imagine that ad spaces are part of the blockchain. In the normal world, all the profit from the sale of advertising spaces is received by its owner, but if the ad space is part of the blockchain, the profit can also be received by the buyer of advertising.
The idea is to use the blockchain to link ad spaces, sellers and buyers and make the ad block a link in a chain where your ad space is your coin that can be bought and sold. Buying and selling ads is legal in any country, and one of the goals of the project is to make such a blockchain legally.
But how can such an advertising network attract the attention of ordinary people, whose daily life is already saturated with advertising?
No one has yet come up with a better way to search for information about a product or service than to find it on the Internet. You enter "buy a chair”, click" search”, see ads and get to the seller's website or product catalog. The seller of a chair pays the owner of an advertising space for the opportunity to place information about their store on it. As a result, all the profit from the sale of advertising spaces gets their owner.
In a blockchain-based advertising network, the profit from the sale of an ad space is divided between its owner and the buyer.
For example, a chair seller pays $1 to have their ad at the top of the list - this is how they find buyers for their chairs. The second seller is willing to pay $2 for this place. In this case, the profit is divided between the first seller of chairs and the owner of the advertising space.
All information about transactions is stored in the blockchain, so this is a fair b2b interaction.
Now, blockchain technology can change the advertising industry just as it is already changing other things that are familiar to us.
On the
buytheearth.com I posted a map that consists of 6372 points. Each point is a link to someone’s project. Anyone can place their own ads. Also, each point is a single token that can be bought or sold on the
Waves.Exchange.
I imagine this as an advertising Crypto Geo Network where every ad space will be tokenized. You buy an ad space at a fixed price and it is yours until someone else wants to buy it from you at the same or higher price.
After reselling an ad space, both the owner of the advertising network and each previous owner receive a profit.
The
buytheearth.com is an example and description of an idea, but it is also a place where you can buy ads and get a
.BTE token.
What do you think about such an idea and will you buy such ads on my site or if Google offers you such a scheme? Is it possible to develop such an idea on the blockchain and sell it to a large company? What blockchain better for realization this idea?
free exchange of your projects ' tokens for tokens .bte + posting information about you and your project on site