Launching a project isn't cheap as the industry especially that of the altcoins is very competitive. To have a successful project, you must have a community and majority would just be in for the quick gains. If you want cheap, you might not get enough attention. Project are willing to put in millions into marketing and you're complaining of just hundred of dollar, you're not ready yet.
Gone are the days things are done cheap in the industry, even the transaction fees are now costly and to get airdrop worth something you must have done some expenses yourself either providing liquidity or trading on the platforms. Allocate fund for marketing and do that to your project or go behind the line where nobody will hear about your project. It's one thing to have a million dollar brilliant idea, it's another thing to be able to sell that idea.