i dont think you get that high CTR unless some click-fraud is going on tbh
a quick bit of analysis of the stats showing on their sites shows...
Mellow (last 7 days)
922.185.613 impressions
803.534 clicks
ctr = 0.09%
Coinad (last 30 days)
731.457.522 impressions
807.558 clicks
ctr = 0.11%
A-ads (per day average?)
96.373.240 impressions
176.998 clicks
ctr = 0.18%
so the CTR seems to be around 0.1-0.2% - thats 10x smaller than you said!
who knows how many of these clicks are "real" vs "fraud" - i guess thats down to how good the networks fraud detection systems are
also this doesnt take into account the cpm rates for any of those 3 networks. just because one has a better CTR doesnt mean its better value for money!!!
btw, CTR for Quimby88's ad was 15 clicks in 10000 impressions = 0.15% so pretty much exactly as expected going on the stats above
My bad, I meant 0.15-0.2%. I had just woken up and saw the thread. Apologies and thanks for correcting that up.
no worries.
sorry i didnt mean to sound like i was having a pop at you! im just a nerd for numbers being accurate