Nevertheless, multisig wallets seem to me more adapted to companies than to individuals, no?
Not necessarily. They can be easily used by any who wants the additional security that they bring.
It seems to me that, if a reinforced security is necessary, it is also necessary that the funds remain easily accessible for the owner. We see it regularly on the forum or elsewhere, some people can no longer access their funds.
It is entirely appropriate to use different set ups for different reason. I use simple single sig set ups for funds that I need to be easily accessible, and I use more complex multi-sig set ups for long term cold storage.
So finally, what do you recommend for a lambda user? If he has several bitcoins, wouldn't it be better to have several wallets with passphrases for example? And if he has millions, a multisig but with passwords that he would have hidden himself? Wouldn't this be complicated for his heirs?
It's entirely up to you and your individual risk profile. Not keeping everything in the same wallet is a good start.
Having a seed phrase with multiple different passphrases is one option, as you say. This can provide some plausible deniability as you can split your coins across the multiple passphrases (making sure that there is also no blockchain link between these wallets). You need to have the seed phrase and each passphrase all backed up separately. You could also have one or more multi-sig wallets, but each multi-sig also requires multiple separate back ups and some people can struggle to find multiple separate safe locations for these back ups.