If you are after marketing, there are plenty of other options to use. BCT is almost like Github, a traditional marker of trust and a basic point of diligence for most users (although this is changing, as all ICOs are not using the board at this point). The board isn't quite what it used to be, you would do better with a small group of enthusiast to make a private channel for discussion.
Also, this is a very valid question. OP post was not formed well, but raises a very cogent issue, is BCT effective?