Topic: [MRKT-LEADER] Ethancoin is looking for a market leader. (Read 1598 times)

New marketing team find. Thanks for the support.

Laudable list of features. Trouble is, from the user's perspective, that's what's expected as standard and not exactly a unique selling point for Ethancoin.

I have to raise the question - what on earth made you think the name “Ethancoin” was in any way catchy or descriptive? It's going to be a real millstone around the neck of this coin.

Does Ethancoin have any distinguishing features other than “it's not scam”?

What kind of coin did you have in mind when you created it? (You need to be looking for attributes above and beyond the standard characterisation.)

What kind of user population did you envisage?


I think you have accurately summarised the position of not just Ethancoin but hundreds of other altcoins. You may take some consolation from the fact that it'd still be a seriously uphill struggle with that millstone, even if you were a brilliant marketer. But then again, if you were a brilliant marketer then you wouldn't be facing this problem - instead, Ethancoin would be broadcasting its values in a strong, clear message and you'd be bowling along merrily (under a different coin name, for sure).

A dev can ruin a coin by screwing up the parameter bindings whether they be “brand values” or “pchMessageStart”.

The up side is that you basically have a tabula rasa on which you now need to paint the values that you want the brand to be associated with and the brand narrative that these values underpin. In the process, you need to come up with a plausible means of weaving the charstring “Ethan” into the content in a way that is consonant with both the values and the narrative.

If you can't generate this, it isn't “your” coin, you merely configured some software and compiled it. Think of the difference between a film producer and a film director - by and large the producer decides what the film is to be about and the director makes the film. You need to be producer-director in this instance 'cos you already have the film. It's a bit late to try and find someone to ask “what is it about?”, you're going to have to introspect on your motivation for creating the coin in the first place, that's where your inspiration for a rationale will lie.

I can donate a couple of freebie suggestions:

* stay well away from anything MI unless you fancy going up against the really BIG boys in a rights punch-up
* maybe you can position it as whimsically retro, fish around in http://wiki.name.com/en/Ethan, see if anything chimes.

With the usual 90% perspiration and 10% inspiration, you might end up with the basis for a marketing brief.

No, you need to create the marketing brief. You can't just say "Get on with it and I'll let you know if I'm satisfied." I'd respond with a challenge - “What criteria will you use to assess my work?” Think about the logic for a moment ... you describe your marketing skills as “terrible” - so what kind of a position are you in to assess the quality of a marketing plan were I to submit one? Basically, would you know shit from sugar? The market for marketing experts is as much a market for lemons as is the altcoin market.

fwiw, my (informed) advice is: figure out for yourself what your brand values are and how they drive the brand narrative, then re-brand and relaunch.

The above is a lot more direct than my usual tone but it is a lot more mild than the spittle-flecked rants directed by devs at coin owners who can't code.

(Anybody interested in reading my spittle-flecked rant directed at self-deluding STEMheads whose proudly-proclaimed crashing ignorance of anything from the non-STEM disciplines so often dooms their very best technical efforts? No? I thought not ... so I got you to read it anyway, I can be concise when it suits.)

Cheers

Graham

I'm DEV of Ethancoin and i notice that i can use some real help to move the coin in the right direction. I'm too technical and i'm not really a great person to promote Ethancoin and leave me in a situation that Ethancoin will have more and more innovation futures added but because of my terrible marketing skills nobody will care or even know about Ethancoin.

There was 1,000,000 premine coins and i'm willing to give away 500,000 Ethancoin for a new marketing leader. I notice some great results with other coins that from the moment you have the right person in place that the coin is getting more and more popular.

Below you will find the original thread:

https://bitcointalksearch.org/topic/ann-ethan-coin-stealth-addresses-encrypted-chat-video-contest-690841


To prevent scammers, the 500,000 Ethancoin will be paid out in separate steps. Currently Ethan is trading at c-cex with almost no volume, and only people that are dumping their coins. It is trading at 6 sats, but i believe with the right person on board that Ethancoin can trade above 200 sats. New features will be added, and continue to be added.

Ethancoin is now 14 days old, and i'm not here for the quick scam type of coins. I'm here to try and make Ethancoin a coin that people likes, a coin that people can use to buy products, a coin that can be trusted and not being abandoned after it hit a big exchange (like several coins did lately).

First payment will be 100,000 Ethancoin after one week being Marketing Manager. After this one week I will evaluated the results and extend the contract or not. After this you will receive every week 100,000 Ethancoin.

So If you think this is something that you want to do, please contact me. If you want to work on a real coin and not those scam coins, then please contact me.

I'm currently trying to get Ethancoin a POD (Proof of Developer) to give people more confident in Ethan and in the future of Ethan coin.