What do you mean by the $$$ sign in your first sentence? That said, your promise of providing some extras as incentive for anyone subscribed to your services is a good one. But are there are evidence of those who have actually benefited from this or is it just another audio benefit without reality?
By $$$, I mean normal perks offered by companies today tend to be expensive. For example, in corporations these are often things like monthly gym passes, catered meals in-house, access to catalogs of deals, etc. that require fixed amount payments to the service providers. And for real startups, that is difficult to match when trying to attract talent. Plus, most employees stop caring about such perks after some time.
With crypto, it's a lot more flexible because you can determine how much you want to give via the fractionality of it. Sure, you can also give cash but then at that point you may as well give bonuses which are more a part of compensation. But as perks are largely symbolic, giving Bitcoin to an employee who otherwise wouldn't make the effort to acquire it is like giving them something to invest in.
In terms of evidence, it's proven that employees are attracted to companies that offer benefits and perks. But again there is little flexibility in perks today and so they end up meaning little over the long term. For us, the point is to be a gateway for people who may be interested in owning Bitcoin but not wanting to mine it, buy it or deal with any of the complications of getting it. It's another option to offer as people's tastes grow more diverse and unpredictable.