It looks like they paid .4BTC
I emailed the boneheads at cointelegraph and I got this automated message:
Hello,
Happy to meet you!
My name is Levi Meyers, I am a Sales Manager at CoinTelegraph.
You can take a look at the breakdown of our services:
1) Top banner (Main Page + all Article pages) - $4000 per month
2) Square banner on the main page - $1100 per month
3) Square banner on the All Articles 390*260 - $1300 per month
Format of jpeg, gif, html5.
If you'd like to have 2 months, you will have a 20% discount.
We also have the following options:
4) Text banner under every article - $1000 per month
5) Branding of CoinTelegraph ($4000 per month):
- Pop-up on CoinTelegraph with the ad of your business (example)
- Top position in CoinTelegraph Business Rating (example)
6) Article in our business catalog. $1000
7) Press Releases 0.4 BTC
Sponsored story $1200
If you'd like to try all options together the price is $11500 per month.
We have a variety of PR campaigns and I can work out a special package just for you and your budget.
We have a wide range of services, it all depends on your budget. I give below our capabilities, we can discuss that interest you.
1 Banner placements at CoinTelegraph Media group
2 Branding of CoinTelegraph
3 Editorial Coverage on CoinTelegraph
4 Editorial Coverage on Bitcoin Media Outlets
5 Social sharing via CoinTelegraph channels (Twitter, Facebook, Linkedin)
6 Creative Activity on CoinTelegaph (communit contests, giveaway campaigns etc.)
7 Social Media Marketing (FB,G+, Tw, Lnknd)
8 Forum Promotion (Reddit, BitcoinTalk)
9 Video Making
10 Online Marketing Audit
11 Online Marketing Strategy Development
12 Marketing Materials Development
13 Community and opinion management (SM, Forums, Blog)
14 E-mail marketing
15 Content Management for your Blog and Social Media Channels
16 Web Presence Development (Website, Landing pages, SEO, Paid advertising, Paid Social Media etc.)
17 Business Development (partner network expansion, webinars, podcasts etc)
Our primary focus however, is in Blockchain based companies. Our team has vast experience working in Crypto. Our goal-oriented Marketing can help with many possible issues: from raising funds, to a formed media presence, increased sales, and positive PR in the industry-community.
I believe your business is very promising, as such we would be interested in helping to promote your business throughout our network. If this sounds interesting to you, please let me know.
Best regards,
Levi.