It is sorta mining Pool but like a broker, instead of using the collected hashrate to mine an algorithm, they are selling them to anyone who needs it.
Unlike cloudmining, the sold hashpower didn't came from them, it came from collective hashing power from small-time miners who are "selling" their hashrate which is legitimate but unfortunately, not profitable at the moment.
@saooesnamax Read my first reply (#3). I already explained to you why it isn't a good idea.