The Problem With Facebook
https://www.youtube.com/watch?v=l9ZqXlHl65g
Facebook Fraud
https://www.youtube.com/watch?v=oVfHeWTKjag
Very interesting, I've never worked with facebook marketing in the past. The reason I began with this venture is the need to reach a lot of businesses that use facebook as there primary web presence.
Due to their business model, Facebook is probably one of the worst social media markets for reaching your target audience. It doesn't mean that successful marketing campaigns can't occur through facebook, but it means that it will tend to be more expensive, and require more effort and more luck (needing the marketing concept to "go viral").
I wish you luck in your effort, but be aware of the conflicts in the way views are handled by Facebook.
Agreed, and I can speak as someone who has done an incredible amount of marketing on Facebook. It used to be amazing when it first began and you didn't have to pay to reach your own fans, who liked your page on their own accord. Now Facebook has turned marketing upside down. Businesses are abandoning it in record numbers.
I definatly see that possibility , that why FB is not going to get $1 from me =)