NFT is a highly social media oriented one, it is mainly instagram and twitter which means that first you need to lock that down. How? Well after you create your NFT's, which I suggest making randomized and not customized and lets assume that they are going to come out, they are not out yet, you start to do marketing on social media.
What can you do? Tweet replies to other big NFT crowds in those spaces, and get people to be interested, pay for some ads, make deals with influencers, basically grow your follower base, but organically, do not pay for followers, that fake follower thing will hurt you. When you have actual people following you, then you can release it and make a lot of money.
Attracting buyers into your NFT collection is quite a challenging task. Not only the quality of the NFT matters (the content), but also which marketing strategy you choose for long-term success. I still haven't published my NFTs on the Polygon blockchain because I'm waiting for market prices to decline. But once they do, I'll go for it. Especially when Polygon is one of the cheapest ETH-based chains on the market. Arbitrum was another option, but it doesn't have as big of a userbase as Polygon has.
It seems that buyers these days are looking for some sort of perks/rewards with their purchase. Especially when I saw how BAYC (Bored Ape Yacht Club) rose to fame in an instant. If I'm lucky, I'll use the proceeds to invest more in ETH. It's bound to go to $10k after the approval of spot ETFs. Considering that NFTs are still a thing, I'd say the craze will never die for as long as crypto lives. Wish me luck!