That investment option is for buying bitcoins right through the platform?
However good luck with your project
It doesn't matter whether they use "blockchain" since the company behind blockchain.info/blockchain.com did not make the word. I believe it cannot even be copyrighted (might be wrong tho).
He wanted just probably to share because this is quite rare kind of site. With that same logic we could shutdown pretty much everysite. The site does not use any copyrighted material from blockchain.info/blockchain.com so it would be really hard to shut a domain down unless something illegal was happening there.
Just also visited the site because I was intrigue in your comment. The presentation was really great, but I think they should still have their white paper for more references because while playing the video, the presentation was a little bit lag. I think it can more attract investor if they are more publish to support they project. Goodluck