Topic: Vision for the Blockchain Economy of the New Century (Read 104 times)

When Should You Hire an ICO Marketing Agency?

https://s22.postimg.cc/5g90l20vl/hands-on-desk-at-meeting_925x.jpg


Many startup founders, ignited by their enthusiasm of the new crypto realm, decide to create a new blockchain project and fund it with an Initial Coin Offering (ICO) or Token Generation Event (TGEs).

These founders are often required to assemble a team and begin their project with limited or no funding. Such entrepreneurs would be (in most cases) terribly wrong to approach a Marketing company under such conditions.

Why should they wait before seeking an agency?

Many successful ICOs have raised a lot of money without the help of a Marketing agency because they have their networks, valuable skills, and can turn to freelancing sites to source people with experience for small areas where they lack knowledge. Some reputable companies, like International Blockchain Consulting, have used freelancing platforms to find high-quality people for their operations.

ParagonCoin, which raised more than 170 million USD, also used freelancers at around $30 dollars per hour for most of its day-to-day support needs. Super angels such as Fabrice Grinda use freelancers for his venture capital firm and related research projects. Even Secretary Generals of international organizations such as Interpol use freelancing sites! So, it can be a cool place to get started.

It is fine NOT to use an agency if you can properly select freelancers and create a team with limited resources, at first. A team that fits the founders culturally and professionally can do the job very well. Such a strategy can also help founders save money on labor and find people that will stick with them after their ICO hits the softcap.

If you are a bootstrapping your way to an ICO, then you probably won’t be able to afford a real ICO agency (unless you’re already very wealthy). But don’t get discouraged if you don’t have the sometimes-stellar budget required by leading ICO agencies. With the right team, culture, and sweat equity in place, many have worked miracles. If you have what it takes, you might do so as well!

So, do NOT contact an ICO marketing agency if…
 

You don’t have a proper budget (20k or 100k minimum depending on the agency).

You would be better off with internal teammates you can find online rather than through third-party companies.

You want to keep all the teammates on board after your ICO

If you have the contacts and know-how needed to raise the money yourself

 
Instead of wasting your time, and some agency’s time as well, you should work towards creating a compelling pitch of your project idea and yourself. Dig into your LinkedIn and alumni networks, turn to pitch-promising wantrepreneurs at universities, and join freelancing sites to assemble a cost-effective team that is good enough to get you started.

Agencies are built from people who produce more value together in synergy than individually. They are comprised of imperfect individuals striving for a perfect whole. That is why many agencies charge premiums, as they believe they’re offering more than any individual by themselves.

Agencies are also more required to abide by local and international laws. They have databases, networks, memberships in prestigious organizations, collective know-how that surpasses that of freelancing individuals, and setup procedures to optimize productivity and results (capitalist vaulters!). The only real issue is that they cost more!

That is the reason why bigger companies and high net-worth individuals (HNWI) who are doing ICOs usually contact agencies rather than freelancers. It saves time, guarantees higher quality, and allows usage of proprietary know-how, know-who, and tech. Also, they can rely on legal responsibilities if they want to deduct the investment expenses from their taxes, for example. All these factors make the choice of an agency more convenient for them.

So, when you should hire an ICO agency?
 

When you have the budget for a turnkey solution or a specific valuable service

When you don’t want to spend time and energy creating a separate team as you won’t need it post-ICO (some ICO team roles are temporary).

When it is convenient and easy from legal and technical standpoints

When you can benefit from the network, know-how and reputation of the agency

 
There is also a third option. You can download Telegram and join any open groups where you can ask for ICO services. This will result in hundreds of offers coming your way from entities that are half agencies, half freelancers, or some percentage of the two combined. Close your eyes, give it some thought and choose the ones that you think are best. This might be a question of luck! Beware of Telegram offers, however, as half of them (especially the YouTube reviews) are probably scams!

I also think that the blockchain will develop very well in the future, but people nowadays are more willing to use it to create tokens to make money. I think that in the future there will be more regions to develop blockchain technology and let us see different things Internet application!

The Economics and Financial Mathematics for the Blockchain Era / Pre-order NOW

https://s22.postimg.cc/xbxk92ee9/alekbook.jpg

The Economics and Financial Maths for the Blockchain Era is a book by the CEO of TSM Global, Alek Ribak (www.alekr.com) who in 777 pages presents:

1. Blockchain Economics 101 and Finance 101
2. Main problems that cause stagnation of the crypto market
3. Solutions that would follow and we must accelerate
4. How the market will evolve over time
5. What should happen in 100 and what might happen in 500 years
6. Why blockchain founders are mostly libertarian socialists though they do not usually know this

The market price of the book of 777 pages would be 777 EUR and limited to only 100,000 paper copies. The first 100 who pre-purchase it can get it for only 300 EUR and expect it by late December 2018.

You can also write to [email protected]

DISCLAIMER: The negative trust happened on this profile as we were giving away free Guidebook. No more free stuff from TSM.

www.tsm.global

Blockchain creates an economy based on the individual vis-à-vis organizations. Take the example of a project we manage, ArtChain AI. Their founders want to put together a system of tokens that galleries and artists can use to trade their stuff. Once an art piece enters their platform it automatically becomes a value on the ArtChain network, supporting the value of its tokens, as some paintings would only be available on their blockchain.
In a far away century, let’s say the 25th century, when all different art blockchain networks integrate, every artwork is contained in the blockchain, and there are almost no black or grey markets, the only way to profit from artwork will be to provide value to the ecosystem as an artist or gallery (let’s simplify it).
Once someone earns ArtCoins they will want to make a living from it, and they will be able to trade their ArtsCoins for USDT to buy food, for example. Given that he wants to get the food delivered to his home, he can also exchange ArtsCoin for DeliveroCoins and voilà: his earnings are transferred to other blockchain networks and he gets real-world stuff he can seize and enjoy.

All networks are always in balance, supply and demand are instantly adjusted, perhaps even on a global level. Market externalities and arbitrages are negligible.

Once the private sector and national governments enter the blockchain system, it is reasonable to expect that stock markets would also follow suit. The Australian Stock Market is already on the blockchain, for example. Having them onboard will arguably make it easier, technologically and otherwise, for blockchain to create an integrated global capital market.

Libertarian revolutionaries seem like creating Karl Marx’s dream a reality! Karl Marx… but isn’t this a libertarian revolution led by shirtless dorks like Pavel Durov who challenge Putin to a reality TV showdown? NO, DUMMIES!

Every founder gets a limited number of tokens that they own. With time, as their bodies deteriorate, and they get older (despite the gym Pavel, sorry!) they will have to spend those tokens, as they get no salaries after the initial fiat funds are spent. The growth of their tokens value will be slower than their price appreciation as visible today. After a few generations, there would be no accumulation of wealth as all initial founders’ tokens would be spent!

Hence, blockchainers around the world are creating a libertarian socialist kingdom! A place where there would be no place for extra profit from the labors of others (in most cases). Without ownership of assets backing most token/coin networks, it is safe to assume that this can become a reality!
But wouldn’t Apple’s shareholders still dominate and transfer the wealth to their brats? Perhaps. But consider the following:
1. Companies that are based on profit yielding shares are not sharing them with their consumers.
2. Companies that are based on token networks do share the benefits of profit (and, or) network growth with their consumers.

And based on the above, here is something as a food for thought:

CAPITALISM
Extra profit from the labor of others. Profits are transferred to investors and management who push employees to make bigger profits. Consumers have no benefits but large investment in marketing. Hence, Microsoft overtakes Linux despite being crappier at the time, more prone to viruses and less stabile in general. The masses rewarded marketing over quality! Microsoft is powerful and reinvests the profit of others (employees) in bran-washing the future generations and creating closed systems. (they buy GitHub…)

LIBERTARIAN SOCIALISM
​No extra profit from the labor of others is generated in the long-run. Profit if there is any, is usually distributed among consumers. Lack of incentive to exploit others hinders short-term investment in marketing. Hence, Linux overtakes Microsoft for the segments that matter. In the long run as smarter people use it (Android) who eventually have more power because of their IQ and values, Mars would definitely have Linux over Microsoft. Less in number but better.
The blockchain revolution is a libertarian socialist one and it is fit for a smaller but chosen group of people who are qualitatively better.

Subscribe to my new book!

The Economics and Financial Mathematics for the Blockchain Era

www.tsm.global