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"We've found younger voters aged 18-34 are more inclined to vote this way," adds Endemol Germany commercial chief Georg Ramme (left). "It's fair to say we've seen an increase in votes through Facebook and 10% of the votes for the show took place via the social media site. This additional revenue stream is complementary to traditional phone voting."
I believe this has been discussed before, but now I've found a current article showcasing its implications.
Imagine an American Idol type show based on the casting of votes via Bitcoin, opposed to being called, text, etc., in. Not only is the winner determined, but they also get to keep all the bitcoins casted. Same true for all the runner ups--no first place prize but they keep their Bitcoin tally.
thatbitcoinshow.com is available.