The introduction of technology is hampered by many factors. The main thing is the inertia of market players, the lack of a legislative framework and the need to reach consensus among many participants. The lack of a legislative framework leads to uncertainty in many issues. In order for the technology to become credible, it must meet the standards (state, for example). No standards - no match.
Blockchain technology is something new so people are having a hard time directly accepting it especially when they knew ahead of time that it is use in illegal activities because it is what the mass media wants the public to insinuate. A regulation is needed for them to just accept it knowing that people most likely believe a thing when it is licensed or accepted by the government.
In addition, the situation is complicated by the fact that existing prototypes of decisions on blockade are still difficult for the understanding of the mass business-consumer. Therefore, the only successful Blockchain -service remains cryptocurrency.
Due to the fact that it is something that the people didn't heard of before and it seems complicated just by hearing it, some would just stay away from it afraid that they would just lose their hard-earned money when they can't understand its process. I was afraid of it before too but due to curiosity, i was able to learn the basics of it since I am not so keen when it comes to its technical processes.