IYK, short for "Identify Your Kit," is a groundbreaking platform that seamlessly merges the physical and digital worlds using near-field communication (NFC) technology and blockchain.
It enables users to interact with physical products and experiences through their smartphones, accessing exclusive digital content related to these items.
IYK has garnered significant attention and investment from prominent players in the tech and investment communities, raising $16.8 million in a recent funding round.
This funding was led by
a16z Crypto and featured participation from notable investors including Collab Currency, Lattice Capital, 1kx, Palm Tree Crew, Synergis Capital, Coop Records, and individual leaders like Gmoney, Snowfro, and Justin Aversano.
These investments underscore the immense potential and disruptive nature of IYK's technology, highlighting its promising role in reshaping the way we engage with physical products and experiences in a digitally connected world.
Learn more in our article 👉 What is IYK