Would love to see some crypto company's logo on the back of a soccer jersey, I think that'll attract a lot of attention - and at that point, crypto would be super mainstream
Watford already did that. Sportsbet is their sponsor and that's why they got the Bitcoin logo on their shirt. Google it and you'll see what I'm talking about.
If they are really aiming for "improve awareness" for the cryptocurrency they are doing the worst they can by putting it on a shirt in futsal team playing on a lesser known league and of course on the women's division where it doesn't even receive half the fans on a men's division of that sport.
I wouldn't call it the worst, even if they play in the 4th or 7th division. Still better than doing nothing and sit while complaining adoption is going nowhere.
Oh wow. That's crazy actually, although it was what I expected (A crypto betting casino like Sportsbet or Nitrogames to end up sponsoring a pretty famous team in sport). I took a look at a couple of their jerseys and they honestly look great with the branding. No small logo, or sponsor as well, there's Sportsbet over the chest and on the shoulder patches as well, it's looks like they are their main sponsor.
~snip~
Not sure if it's an attempt to improve awareness, it's more of sponsorship for BTC. Doesn't really show that much to be honest, it's not really the top league so we don't know if those teams are interested in sponserships from crypto-companies, but it's a good start and does show some hope.
Would love to see some crypto company's logo on the back of a soccer jersey, I think that'll attract a lot of attention - and at that point, crypto would be super mainstream
What sponsorship are you talking about? This was only done by the management becasue they don't have any sponsors and they are the only ones who agreed to make Bitcoin's logo and name be visible to their jerseys. This self-promotion for Bitcoin might have another motive just like Watford's decision on putting the Bitcoin's logo on their jerseys since they have also announced that the reason why they did it is because they will be accepting Bitcoin payments for their clubs tickets and other merchandise.
It's referred to as a sponsorship, and the 2 people that are responsible for it are Silvia Bossio and Luca De Luca, so I'm assuming money was involved, otherwise, other wording would have been used? I could be wrong though.