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Topic: [2020-09-10] Community-Funded Bitcoin Awareness Campaign Unveiled in Hong Kong - page 2. (Read 335 times)

hero member
Activity: 2856
Merit: 769
It’s nice to see Bitcoin being promoted in public, it definitely raises people’s awareness that there is an alternative to the current financial system. What I don't like in this particular case is this hashtag used on trams #magicInternetMoney, which leads many to a completely wrong idea of what Bitcoin represents - and it's certainly not magic money that can solve all social/economic problems.

What I like is that billboards will be placed in front of some of the largest banks in HK - and it would be really interesting to see the reaction of these institutions to this kind of advertising under their windows.

You got some point though about using up that #magicInternetMoney but as part of getting someones attention then i consider that this might work.We do know when people do read up about these kind of words
then interest and curiosity is there.

Those sentences posted on to those billboards are indeed on point.HK place is not against with Bitcoin nor have that prohibition, so we can really expect these kind of advertisement and the spot on where its
placed is totally a place where crowd do commonly pass.

Well done!
legendary
Activity: 2800
Merit: 3443
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Considering current condition of Hong Kong, looks like the campaign will be very effective compared with Bitcoin awareness campaign on another country.

I don't know if Bitcoin Magazine shows all campaign image, but it's too bad there's no image which dedicated to tell you that only you who have control over your money.

To be fair, if you really want people to take notice and get curious, then telling them to be your own bank and using #MagicInternetMoney will probably be the way to go.

It'll likely attract the general speculator and curious people, but those more interested in Bitcoin as sovereign money will dig deeper, just as we all did when moving on from faucets and magicmoney memes;)
legendary
Activity: 3234
Merit: 5637
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It’s nice to see Bitcoin being promoted in public, it definitely raises people’s awareness that there is an alternative to the current financial system. What I don't like in this particular case is this hashtag used on trams #magicInternetMoney, which leads many to a completely wrong idea of what Bitcoin represents - and it's certainly not magic money that can solve all social/economic problems.

What I like is that billboards will be placed in front of some of the largest banks in HK - and it would be really interesting to see the reaction of these institutions to this kind of advertising under their windows.
legendary
Activity: 4018
Merit: 1299
The people of Hong Kong need it to protect themselves from the authoritarian collectivists in China.  The time to protect assets is before things get really bad and the last two decades have been a series of progressively larger intrusions and restrictions on the people of HK. They need to preserve assets in Bitcoin so they can move it over the border if (when) needed.  Assets will allow people to start over in a more free country when needed.
legendary
Activity: 2128
Merit: 1109
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legendary
Activity: 2128
Merit: 1109
Graphic Design & Translation - BTC accepted here!
https://bitcoinmagazine.com/articles/community-funded-bitcoin-awareness-campaign-unveiled-in-hong-kong

Community-Funded Bitcoin Awareness Campaign Unveiled in Hong Kong



Quote
Since 2012, the Bitcoin Association of Hong Kong has been one of the strongest local communities focused on Bitcoin, boasting a current membership of over 5,000 people. During the month of September, the organization will be using donations to buy advertising space that feature informative statements highlighting “the risks and merits of Bitcoin”.

“The goal is mainly to kickstart a conversation around the merits of Bitcoin, especially in the context of the ongoing economic challenges,” explained Leo Weese, co-founder of the Bitcoin Association of Hong Kong. “I think the beauty of it is that it is not a company advertisement, but instead purely focussed on bitcoin itself, as a disruptive technology (#GlobalInternetMoney), a hedge against inflation (#DigitalGold) and as a means for financial inclusion (#BeYourOwnBank).”

During the campaign, there will be five different messages that highlight some aspect of why Bitcoin is an important agent of change. Included in the messages are quotes from Internet pioneer Stewart Brand and FCC Commissioner T.A.M Craven, plus phrases that talk about Bitcoin’s strengths.

At the bottom of each panel includes the message: “Disclaimer: Your Bitcoin are your responsibility.  There will be no bailouts or quantitative easing.  Bitcoin transactions are irreversible.  Not suitable for money laundering.”

When asked if there was any pushback regarding the campaign, Weese said, “There is no pushback yet, the advertising company was a bit worried we might be pushing an investment but they would have been satisfied with adding a disclaimer as well. The ads were put together in just two weeks from inception, fund raising, design and deployment.”

The campaigns will be running across three trams and billboards located in Hong Kong, including prominent spots outside of the Bank of China HK, HSBC and Standard Chartered HK headquarters.  The campaign begins on September 11 and ends October 8.









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