WHAT do you think adaption is going to be like?
Ooh. That's a big question.
What I wonder about all of these companies is whether they're patient enough and whether they've taken the time to understand or anticipate the course it's going to take. I don't really think anyone knows still and if they try to mould their interpretation into something they're familiar with it simply won't work and will wander off into a dead end.
I absolutely don't believe they can kill it off. It's a big old world and in large swathes of it those companies are nowhere. Where they are prevalent the disenchantment with conventional finance is not going to shrink.
My guess is anyone who sets off thinking it's going to become a means of payment any time soon is going to to fail. Human nature doesn't buy something to buy something. It also doesn't want to spend what it thinks may be worth more tomorrow.
With that out the window I'm not really sure what's left for them beyond facilitating buying, selling and storing. Paypal at least have kicked off with that and kept quieter about merchant stuff.
Maybe that's enough but I still think many of them are stuck in an intranet mind set and will remain so right up until they throw in the towel.