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Topic: [ANN] [ICO] 🚀🌟🌟 MAVIN - A reward-based influencer marketing ecosystem 🌟🌟🚀 - page 23. (Read 12561 times)

full member
Activity: 258
Merit: 103
Very good idea.

What will you guys be doing to draw Products and companys that want marketing to use your plateform initially?

and same questions for influencers
member
Activity: 112
Merit: 10
I believe that there will be a "natural" selection, who makes a good advertisement will have many followers. Surely the algorithms make a more accurate selection. In a short time it will be ready for the Beta, and see how it works.

There will be both.

Natural can be faked to easely, thats why we also have Mavin Points which every influencer gets as reward. These Points are divided in different categories, for example:
fashion, tech, food, .... , the influencer can then apply this points on campaings to get more MVN token rewards. In this way he needs to have clear targets and specialise in certain themes.

It's a gamification style of profile optimization, like in most MMORPG you have to specialize your character.
Obviously a beta app in place for testing would give a user experience for most users on the platform understand better how the entire algorithm and operation would work. As wolfgb888 stated we anticipate towards the release of the beta app/demo version soonest.


The user experience is something which comes last sorry. Currently it's a lot of data, numbers, formulas, thats the most important part.
Having a nice interface comes when every thing else is working.


For example: How would you rate "google.com" as website ? It's simple it works, nothing fancy.
The 99% of Google are not visible on that page, but that part is the core and most important part of Google.




sr. member
Activity: 588
Merit: 268
I believe that there will be a "natural" selection, who makes a good advertisement will have many followers. Surely the algorithms make a more accurate selection. In a short time it will be ready for the Beta, and see how it works.

There will be both.

Natural can be faked to easely, thats why we also have Mavin Points which every influencer gets as reward. These Points are divided in different categories, for example:
fashion, tech, food, .... , the influencer can then apply this points on campaings to get more MVN token rewards. In this way he needs to have clear targets and specialise in certain themes.

It's a gamification style of profile optimization, like in most MMORPG you have to specialize your character.
Obviously a beta app in place for testing would give a user experience for most users on the platform understand better how the entire algorithm and operation would work. As wolfgb888 stated we anticipate towards the release of the beta app/demo version soonest.
member
Activity: 112
Merit: 10
I believe that there will be a "natural" selection, who makes a good advertisement will have many followers. Surely the algorithms make a more accurate selection. In a short time it will be ready for the Beta, and see how it works.

There will be both.

Natural can be faked to easely, thats why we also have Mavin Points which every influencer gets as reward. These Points are divided in different categories, for example:
fashion, tech, food, .... , the influencer can then apply this points on campaings to get more MVN token rewards. In this way he needs to have clear targets and specialise in certain themes.

It's a gamification style of profile optimization, like in most MMORPG you have to specialize your character.
hero member
Activity: 672
Merit: 500
I found a different material on the subject, and there are metrics that are very specific to rank an Influencer
 Here are a few figures for you to consider…
 - Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
 - Burst Media discovered that influencer marketing campaigns returned an average ROI of almost 700%.
 - When Launchmetrics surveyed 600+ marketers, results showed that 81% considered influencer engagement to be effective or very effective.
 - People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.


I have 0 doubts about the efficency of the influencers and I've not an expertise in advertising, so it is possible that I can be wrong on something, but I'm pretty sure that, in this moment, if you contact an influencer for a job there will be a contract based on his/her idea of his/her own success and not on a file excel with convertions. Maybe I'm wrong, but I don't think so.

This sector is fairly new in marketing, I myself I am experiencing since a few months, I realized that it is very important and you expect a large growth.
Is changing the way of advertising. There is also the specialized press, and I found this;
Companies start to understand the key of marketing is what others are saying about a brand, not what the brand is saying about itself. And by far, this effect can be reached with influencer marketing as the most cost-effective advertising channel. The company’s research reveals the current market situation, in which 59% companies plan to increase budgets for influencer marketing next year and 76% say it helps to foster customer loyalty and increase demand in the future.

So to be aware about all these very precise numbers and algorithms to calculate roi and convertions it was a surprise. I believed it was a sort of jungle without any rule, but it's clear that I was wrong... This makes this project even more interesting!
I believe that there will be a "natural" selection, who makes a good advertisement will have many followers. Surely the algorithms make a more accurate selection. In a short time it will be ready for the Beta, and see how it works.
member
Activity: 112
Merit: 10
Get ready for the presale

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sr. member
Activity: 588
Merit: 268
In the near future, marketers will see influencer marketing as an integral part of their marketing strategies. One factor driving this movement is the fact that ads are by and large disruptive to the user experience. Just last year, more than 200 million people used desktop browser ad blockers. This number is expected to grow exponentially in coming years. MAVIN will certainly provide the platform to synergize all these.
member
Activity: 154
Merit: 10
I found a different material on the subject, and there are metrics that are very specific to rank an Influencer
 Here are a few figures for you to consider…
 - Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
 - Burst Media discovered that influencer marketing campaigns returned an average ROI of almost 700%.
 - When Launchmetrics surveyed 600+ marketers, results showed that 81% considered influencer engagement to be effective or very effective.
 - People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.


I have 0 doubts about the efficency of the influencers and I've not an expertise in advertising, so it is possible that I can be wrong on something, but I'm pretty sure that, in this moment, if you contact an influencer for a job there will be a contract based on his/her idea of his/her own success and not on a file excel with convertions. Maybe I'm wrong, but I don't think so.

This sector is fairly new in marketing, I myself I am experiencing since a few months, I realized that it is very important and you expect a large growth.
Is changing the way of advertising. There is also the specialized press, and I found this;
Companies start to understand the key of marketing is what others are saying about a brand, not what the brand is saying about itself. And by far, this effect can be reached with influencer marketing as the most cost-effective advertising channel. The company’s research reveals the current market situation, in which 59% companies plan to increase budgets for influencer marketing next year and 76% say it helps to foster customer loyalty and increase demand in the future.

So to be aware about all these very precise numbers and algorithms to calculate roi and convertions it was a surprise. I believed it was a sort of jungle without any rule, but it's clear that I was wrong... This makes this project even more interesting!
full member
Activity: 462
Merit: 100
0x773f017A00F1eD28a18bC9dE6bc72e5Ea3EcBA3d
This is the reason we read the reviews on products we want to buy, but it's supposed that an influencer is paid even if is micro. So I would like to ask: there's an internal selection to be a part of Mavin network?

I also read reviews if I want to buy something expensive or which sould last some time, like a Notebook, TV or a smartphone.

But there are other things, so called impulsive buys, which are triggered by emotions and spontaneity. In this cases if you want or not your are influenced by everything and everyone.


Not sure I have understood this point. If an influencer is compensated to write reviews, I suppose he will write only positive ones, also false. Or will he be paid also to write bad reviews about the competition?

Yes, obviously if I pay someone to promote something I expect a good advertising.
My doubt was instead about the quality of microinfluencers work. They could say something wrong that can easier arouse the interest or they could be unprofessional (not like the best ones), so I was expecting a selection. Maybe they trust their software and their community to monitor them.
sr. member
Activity: 588
Merit: 268
I found a different material on the subject, and there are metrics that are very specific to rank an Influencer
 Here are a few figures for you to consider…
 - Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
 - Burst Media discovered that influencer marketing campaigns returned an average ROI of almost 700%.
 - When Launchmetrics surveyed 600+ marketers, results showed that 81% considered influencer engagement to be effective or very effective.
 - People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.


I have 0 doubts about the efficency of the influencers and I've not an expertise in advertising, so it is possible that I can be wrong on something, but I'm pretty sure that, in this moment, if you contact an influencer for a job there will be a contract based on his/her idea of his/her own success and not on a file excel with convertions. Maybe I'm wrong, but I don't think so.
This sector is fairly new in marketing, I myself I am experiencing since a few months, I realized that it is very important and you expect a large growth.
Is changing the way of advertising. There is also the specialized press, and I found this;
Companies start to understand the key of marketing is what others are saying about a brand, not what the brand is saying about itself. And by far, this effect can be reached with influencer marketing as the most cost-effective advertising channel. The company’s research reveals the current market situation, in which 59% companies plan to increase budgets for influencer marketing next year and 76% say it helps to foster customer loyalty and increase demand in the future.
I agree because influencer marketing play major role, even as more ad products, distribution channels, and analytics tools burst into the scene, digital marketers must keep in mind that their customers are more than just clicks, impressions, and conversions.
hero member
Activity: 672
Merit: 500
I found a different material on the subject, and there are metrics that are very specific to rank an Influencer
 Here are a few figures for you to consider…
 - Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
 - Burst Media discovered that influencer marketing campaigns returned an average ROI of almost 700%.
 - When Launchmetrics surveyed 600+ marketers, results showed that 81% considered influencer engagement to be effective or very effective.
 - People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.


I have 0 doubts about the efficency of the influencers and I've not an expertise in advertising, so it is possible that I can be wrong on something, but I'm pretty sure that, in this moment, if you contact an influencer for a job there will be a contract based on his/her idea of his/her own success and not on a file excel with convertions. Maybe I'm wrong, but I don't think so.
This sector is fairly new in marketing, I am experiencing since a few months, I realized that it is very important and you expect a large growth.
Its changing the way of advertising. There is also the specialized press, and I found this;
Companies start to understand the key of marketing is what others are saying about a brand, not what the brand is saying about itself. And by far, this effect can be reached with influencer marketing as the most cost-effective advertising channel. The company’s research reveals the current market situation, in which 59% companies plan to increase budgets for influencer marketing next year and 76% say it helps to foster customer loyalty and increase demand in the future.
full member
Activity: 391
Merit: 114
This is the reason we read the reviews on products we want to buy, but it's supposed that an influencer is paid even if is micro. So I would like to ask: there's an internal selection to be a part of Mavin network?

I also read reviews if I want to buy something expensive or which sould last some time, like a Notebook, TV or a smartphone.

But there are other things, so called impulsive buys, which are triggered by emotions and spontaneity. In this cases if you want or not your are influenced by everything and everyone.


Not sure I have understood this point. If an influencer is compensated to write reviews, I suppose he will write only positive ones, also false. Or will he be paid also to write bad reviews about the competition?
member
Activity: 112
Merit: 10
This is the reason we read the reviews on products we want to buy, but it's supposed that an influencer is paid even if is micro. So I would like to ask: there's an internal selection to be a part of Mavin network?

I also read reviews if I want to buy something expensive or which sould last some time, like a Notebook, TV or a smartphone.

But there are other things, so called impulsive buys, which are triggered by emotions and spontaneity. In this cases if you want or not your are influenced by everything and everyone.
full member
Activity: 462
Merit: 100
0x773f017A00F1eD28a18bC9dE6bc72e5Ea3EcBA3d
> People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.

Thats exactly the reason we are targeting nano and micro influencers with MAVIN.
The nearer the influencer is to you, the more trust you get.

And more trust = win/win situation for everybody


This is the reason we read the reviews on products we want to buy, but it's supposed that an influencer is paid even if is micro. So I would like to ask: there's an internal selection to be a part of Mavin network?
member
Activity: 112
Merit: 10
So I think I have to ask sorry for my previous message. It just means that this market sector is so far more developed than I thought if advertising companies and influencers are on the same level of professionalism.

Yes its on par with all other kind of marketing.

You don't get free money as influencer.
Maybe if you promote Bitcoin Gold :-)

Hard facts and numbers are at the basis of all influencer recruitments like in all online marketing businesses.

member
Activity: 616
Merit: 12
The Standard Protocol - Solving Inflation
Glad to see the work Mavin network is doing. This is innovative!
member
Activity: 154
Merit: 10
I found a different material on the subject, and there are metrics that are very specific to rank an Influencer
 Here are a few figures for you to consider…
 - Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
 - Burst Media discovered that influencer marketing campaigns returned an average ROI of almost 700%.
 - When Launchmetrics surveyed 600+ marketers, results showed that 81% considered influencer engagement to be effective or very effective.
 - People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.


I have 0 doubts about the efficency of the influencers and I've not an expertise in advertising, so it is possible that I can be wrong on something, but I'm pretty sure that, in this moment, if you contact an influencer for a job there will be a contract based on his/her idea of his/her own success and not on a file excel with convertions. Maybe I'm wrong, but I don't think so.

Sorry but you are wrong.

If you engage an influencer he is measured very well on KPI. You don't get a penny just because you have apparently 100'000 Followers.



So I think I have to ask sorry for my previous message. It just means that this market sector is so far more developed than I thought if advertising companies and influencers are on the same level of professionalism.
member
Activity: 112
Merit: 10
I found a different material on the subject, and there are metrics that are very specific to rank an Influencer
 Here are a few figures for you to consider…
 - Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
 - Burst Media discovered that influencer marketing campaigns returned an average ROI of almost 700%.
 - When Launchmetrics surveyed 600+ marketers, results showed that 81% considered influencer engagement to be effective or very effective.
 - People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.


I have 0 doubts about the efficency of the influencers and I've not an expertise in advertising, so it is possible that I can be wrong on something, but I'm pretty sure that, in this moment, if you contact an influencer for a job there will be a contract based on his/her idea of his/her own success and not on a file excel with convertions. Maybe I'm wrong, but I don't think so.

Sorry but you are wrong.

If you engage an influencer he is measured very well on KPI. You don't get a penny just because you have apparently 100'000 Followers.

member
Activity: 154
Merit: 10
I found a different material on the subject, and there are metrics that are very specific to rank an Influencer
 Here are a few figures for you to consider…
 - Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. (TapInfluence study with Nielsen Catalina Solutions, 2016)
 - Burst Media discovered that influencer marketing campaigns returned an average ROI of almost 700%.
 - When Launchmetrics surveyed 600+ marketers, results showed that 81% considered influencer engagement to be effective or very effective.
 - People prefer to buy a product if a trusted source has recommended it rather than relying solely on the manufacturer’s own marketing efforts.


I have 0 doubts about the efficency of the influencers and I've not an expertise in advertising, so it is possible that I can be wrong on something, but I'm pretty sure that, in this moment, if you contact an influencer for a job there will be a contract based on his/her idea of his/her own success and not on a file excel with convertions. Maybe I'm wrong, but I don't think so.
hero member
Activity: 910
Merit: 511
Mavin it is focused on brand, and it will use all the Instagram features...
Instagram have really great quality photos...and this is great to advertise brands.
I read really good things about the StumbleUpon services.
is a discovery engine that finds and recommends content for its users.
reporting from some StumbleUpon review.
"More than 25 million people use StumbleUpon for entertainment and information. In addition, more than 80,000 publishers, brands, and other marketers have used StumbleUpon’s Paid Discovery platform to promote their businesses"
Maybe devs could be interested into.

Thanks for the input, didn't visit stumbleupon since 5 years I think. If there is the request from companies we could integrate it, but I don't think.
Checkin their traffic on http://www.rank2traffic.com/stumbleupon.com shows a massive decline in interest.



i do the right thing to submit to your attention this point!!!
with your answer i found out a new great resource!!!
rank2traffic.com.
never known before but is a gret resource...
and yest... it show a decline since the beginning of 2015!
thank you
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