Big ICO, almost 5 million USD now. But I think big market cap may not be profitable?
MobileGo's profit model is linear. If we raise 5 million our mobile store profit will be based on the amount of gamers we can acquire via marketing with 2.5 million dollars (since 50% of funds go to marketing to acquire gamers to our existing mobile store
https://play.gamecredits.com/). Each gamer costs about 1.5$ to acquire via marketing, and spends 3-5 dollars on average. That means the more gamers, the greater the profits. The greater the profits, the greater the buyback and burn of mobilego, and therefore the greater demand of mobilego.
Also more gamers will want to use MobileGo for the wager tournaments, wager matches, and virtual item exchanges it provides, furthering the demand of mobilego.
This crowdsale is unique in that it has an existing product launching within a month of the end of the crowdsale. The more money raised, the more quickly the gaming platform gets adopted and achieves higher profits.