I don't see much use in having an Instagram page if your an ICO really, kinda the wrong target audience in my opinion.. But more social media channels can't hurt in the long run i guess!
I don't think that instagram is very useful for crypto or ICO. There are better platforms for marketing or promotion.
I would stay the same; I think instagram is more for physical products; I think the proposer platform for now is reddit. However at this stage I don't think they really need much of it.
Honestly marketing for such a nice project is very poor. I really hope that the team hires couple of marketing manager and do the nice promotions at various social media as well as crypto related sites. This will make the project successful.
Marketing is crucial in the crypto market, you could have the best marketing in the world without a proper product and it will still sell.. Hopefully LEndsBay will push on more for social media platforms