Rideus coin is far away from Gambling, Speculative, Dumper-Pumper coin.
You havent answered on the question - what will Rideus coin holders will receive? Looks like it will be just another speculative altcoin? Why would anyone invest in a promotion of Rideus coin, when he get nothing back?
Have you tried crowdfunding platforms for your shop instead of selling your coin? And you raise money through crypto and blockchain for what purpose? Just to enlarge you business?
Frankly speaking, your project is more suitable for Good section. You can sell your products in exchange for Rideus coin.