Hello, I am a new investor to Xaurum. I could not decide whether to invest in it at first but I realized that the concept is quite revolutionary.
That being said it wasn't that simple to come to this conclusion due to the following issues which I think you should fix/add.
1. This website link is broken
http://auresco.aurumproject.io/ (which gives investors the feeling that the developers for the project have abandoned it) Along with the website broken so are other things in the menu such as the goldmine link.
2. I'm not saying the main page does a bad job in explaining things I am just saying that the wording is not very good, for example in the main page it says "Good Delivery" refineries, which doesn't sound very professional, (not sure if it was a translation issue) it should be changed to something like "Certified Refineries" and have a link that can be clicked on which leads to a page which explains what this exactly means, allowing for more investor confidence.
3. Press links should be updated, last doesn't really work it seems broken.
4. The xaurum.org/allies page doesn't really contain any useful information.
5. There are two twitter pages, for Xaurum @urumproject and @XaurumOfficial which one is it going to be? I say delete @urumproject, if you don't own the page ask for it to be taken down to the owner/twitter
6. Overall use more professional wording in twitter and other social media, this assures investor confidence specifically in English speaking countries which are some that contain the most $$$ . Not just professional wording but also punctuation, don't include "!!!" in posts, simply just one is fine!
7. Maybe have an about us page so we have faces to look at and trust? Or scratch that, just a page with the usernames of the developers.
8. An accounting page where it shows us how much the Xaurum developers spend on other things apart from Gold, since there are business trips and offices, which are capital intensive, as investors I think we deserve to know this, I am not against developers spending money to promote the project but I would like to know how much of this is spent. Also a page with the dates of Minting events and the minting results, because this in my experience I could not find anywhere only on social media and bitcointalk, it shouldn't even have to be on Xaurum.org it could be on the auresco website.
9. Offer more advances statistics, for example graphs that show burning of xaurum and things like that. The proof of burn address would be excellent!
10. Overall good job in branding just fix some of the issues I noted, go through your website, check everything is in line, hire an English teacher (pay him and put this in the accounting page) , it will be an excellent investment which will take us to the moon! I have no doubt about it. P.S please don't take this comment as trash talk but rather as constructive criticism that is only for the better of this project!