EXCHAIN PROJECT
Welcome to EXCHAIN Token Sale Announcement
EXCHAIN (EXT) Private Sale begins : 2nd APRIL 2018!
Join the Private Sale now! Get 30% Bonus
Token Symbol: EXT
Token Decimals: 18
Total Emissions: 3,000,000,000 EXT
Total Amount To Be Sold: 40% of total token issuance, i.e. 1,200,000,000 EXT
Token Price: 0.025 USD
Hard Cap: 25,000,000 USD
Accepted Currency: Ethereum (ETH) Payments for the tokens will be accepted in ETH only. EXCHAIN is a blockchain based and decentralised application which intends to
use EnvisionX Tokens (“EXT”) to execute digital advertising with end-to-end ad
spend transparency, fraud-free advertising inventory and real time payment processing.
EXT will become the new digital advertising currency for decentralized digital advertising.
All ad spend, fees and commissions will be transacted in EXT and the total supply of EXT tokens will be limited.
EXCHAIN will be built with certain modules opensourced to encourage
the involvement of the general advertising communities at a greater level.
EXCHAIN is a blockchain-based platform that will turn a significant
proportion of the $228.44 billion dollar digital ad spend into immutable
proof of evidence chains for end-to-end (“E2E”) transparent and fraud-free advertising.
It enables all advertisers to execute digital advertising campaigns with fully tracked,
verified and audited ad spend on clean advertising inventory sources.
For publishers and service providers EXCHAIN replaces the traditional insertion order mechanism to allow
real time processing of revenue payment.
Advertisements
Advertising is the key method that is adopted by advertisers and brands to promote their products to consumers and make sure that their product
is seen through the clutter of the products and advertised promotional material.
To stand out and be able to attract consumers, advertisers try to apply various campaign strategies to maximize the advertising outcome.
Over the past decade, the digital advertising space has adopted programmatic advertising technology which enables marketers to utilize
big data computing and cloud computing to deliver more relevant and accurate advertisements.
However, the automated and machine-based digital advertising technologies have created challenges of trust and transparency
in the ad spend and greater scale of fraudulent advertising inventory. The recent development of blockchain technology has lightened up the possibility
to help the digital advertising industry to tackle the transparency and fraud challenges by revealing the ad spend flow distributed.
Advertising as being formulated today through BlockChain
Today, Blockchain technology has enabled a new and much more compact and beneficial technical setup for advertisers to promote their products in a trustful and transparent way.
The blockchain technology helps eliminating the unauthorized intermediaries who are sitting on the ad value chain today
and blocks the unauthorised ad spend from being taken out from the ad chain.
The blockchain-based digital advertisement ecosystem transforms the current centralized digital ad space into a decentralized ecosystem
through storing the ad events and ad spend on the tamper- free public ledgers. It has not been possible in the past for an advertiser to gain such transparency
and trust without the blockchain technology. It is still early stage of applying the blockchain technology in digital advertising space today.
Being the first of its kind, the Exchain blockchain digital advertising platform aims to revolutionize the digital ad space to an unprecedented level of trust and transparency.
The Exchain platform highlights and focuses on addressing below two challenges:
Improves Ad Spend Transparency
The Exchain platform provides full coverage of ad spend transparency using decentralized storage.
It stores all event logs for easy auditing, and enables immutable proof of spend and impression evidence and provenance for transparent advertising.
Fraud Protection
The Exchain platform uses the decentralised ad spend distribution mechanism to prevent revenue from being taken by fraudsters out of the ad value chain.
Fraudulent operators will not have access to a revenue receive gateway in the Exchain.
Reasons for Blockchain based digital advertisements success
Digital advertising had a strong year on year growth in the past decade at the global scale and it’s projected to continue growing.
With the introduction of the blockchain technology into the advertising space, the Exchain platform is envisioned to transform the current digital advertising space into a greener and more efficient ecosystem in the following years.
TOKEN SALE
Private Sale
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Private Sale date: 2nd April 2018 – 29th April 2018
Private Sale Price: 0.025 USD i.e. 30% bonus
Hard cap : $10 MM
Minimum Buying Transaction: no
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Pre - Sale
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Presale date: 7th May 2018 – 24th May 2018
Pre-Sale Price: 0.025 USD i.e. 15% bonus
Hard cap : $10 MM
Minimum Buying Transaction: no
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Main Sale
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Main Sale date: 11th June 2018 – 24st June 2018
Public Sale Price: 0.025 USD
Hard cap : $5 MM
Minimum Buying Transaction: no
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