This is an extremely promising project. GAME is a very strong proposition, allowing gamers to move money into, out of and around the gaming industry without the significant frictions that are entailed with credit cards and bank transfers (deposit limits, delays, high fees, blocked transactions...).
MobileGo will drive traffic to their new mobile gaming store, and into the gamecredits ecosystem and currency.
What does this have to do with Incent? Scroll down the ANN https://bitcointalksearch.org/topic/ann-mobilego-crowdfund-53-million-decentralized-mobile-gaming-solutions-1792451 and you'll see a familiar name. MobileGo will be using Incent's ICO tech for their crowdfund, and of course Incent is baked right in. For every $1,000 deposited, $5 of Incent will be bought in real time (0.5%) and distributed to ICO investors as a reward.