DatEat Integration of Marketplace: Why Does It Matter?
Dating Market is a big and potential market for investors
DatEat is on its way to revolutionize online dating platform. One of the advantages that the application possesses is the integration of a function called “marketplace” and this function draws a lot of attention from potential investors as well as users. For people that are used to the traditional dating applications, this definition is quite new; however, this integration is not a new invention and it has been used in numerous applications that connect users with goods and services providers. Having said that, when we look at other dating applications, no one has ever thought of doing this. Most online dating application emphasize on the interface that users can look at each other’s profile and have conversations. If they want to go somewhere or do some activities together, they will have to do all the planning, booking, and of course, paying afterwards. DatEat, however, decide to integrate the “marketplace” function into the application and users can now enjoy the activities without having to think much.
Average Revenue per User (ARPU)
This revolutionary idea helps solve many problems and barriers that traditional online dating applications have been facing. Before, each activity such as eating, drinking, going to movies, events, traveling and so much more requires users to independently access those activities themselves. There are many separate mobile applications for each activity nowadays; however, it is certainly not convenient for users as they have to go through the pain of downloading a bunch of applications on their phones. Each application offers a different user experience and often times requires a specific payment exchange. DatEat integrates many activities into a function called “marketplace” and this is where the good and service providers that partner up with DatEat will allow DatEat’s users to access to their goods and services. Users only need to register once, use one application and also, care about only one payment method.
So far there is no other online dating applications that offer this function and DatEat is really brave to make a break through and we will see in a couple of months, after the application becomes widely used, if this function will thrive. Stay tuned for more information!
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