I have read WP fluently but have some questions. Can anyone tell me more about go to market strategy? I'm in Chicago so am curious how you are going to connect with american and other influencers outside of Russia, given that is where you are based.
Hi there!
Thank you for your interest in SocialMedia.Market and for your question! That's really nice one
So market strategy for advertisers won’t be limited by geo, social network or any other means. For example, if you are running a webservice from Chicago, but your main audience located in LATAM, you can easily find relevant influencer there. You will need to target the campaign to preferred countries, set audience language, age, interests, influencers’ channel size, audience engagement rate etc. After campaign will be created smart matching system will offer you list of influencers opened for business opportunities and meeting your requirements. Or you can run platform's search engine, using your specific criteria. In anyway, SocialMedia.Market will give an opportunity to interact with influencers, bloggers and streamers worldwide using precise tools for finding relevant advertising channels, giving biggest exposure to your marketing campaigns. As for attracting influencers to the platform: after launching the platform, we will focus on attracting advertisers during brand awareness campaign. Bringing marketing budgets on the platform will open business and monetization opportunities for influencers of all kinds. Open and transparent marketplace and not the agency-like model, is the key to continuous business relationships between advertisers and influencers.
We I hope that we answered your question. But don't hesitate to contact us if you have any additional questions;) We will be happy to provide you with any details!
