Market OpportunitiesThe global gambling market is a dynamic and rapidly growing business. Casinos and online
gambling platforms are the establishments where people can participate in various forms of
gambling and betting. The casino industry generates all-time high revenues, especially global
land-based casinos had a gross revenue of around 190 billion US dollars from gamblers in
2016. Online and social gambling is also showing a steadily rising trend – foresee the rapid
growth of online casino market where it was only 3.4 billion US dollars in 2015, from 2.2 billion
just two years earlier, which was only 1.2 billion US dollars in 2013.
The global gross gaming yield (GGY) inclusive of online gambling and traditional
physical casino gaming, consists of all betting activities conducted within “bricks-and-mortar”
casinos, land-based casinos, dockside casinos, cruise ships, tribal casinos and more. The
trends are expected to grow in the next five years, due to the high penetration of information
technologies, as well as acceptance and better legal regulations towards online gambling in
some regions. The evolution of mobile devices also allows people to bet and gamble virtually
anywhere freely as long as there is an internet connection.
To a large extent, there is still lucrative growing potential for both online gambling and physical
casino gaming in term of global revenues. The statistic also shows that a total of 1.6 billion people
actively participating in any kind of betting either online or in physical casinos and this number
still showing a prominent increasing trend.
Although there is skyrocketing growth of the online gaming segment, the revenue from online
gaming is yet to surpass the strong standing status of the traditional physical casino. Clearly,
gaming has wider economic and social impacts as new casino gaming amenities - often
including accommodation, recreation, luxury retail and fine dining. As in a small country like
Singapore has demonstrated an outstanding profile and tourism revenues generated by casino
gaming, further improving the cities and even bringing magnificent reformation to the entire
region. This is the main reason why the national governments are so determined in approving
the development in casino gaming.
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