Thanks! Good feedback. We were aiming for 7.5% but have not implemented yet so it is very hard to find a minimum margin to stay profitable (7.5% just based on getting in under the average).
Does 5% seem fair? Comparable to off-market alternatives?
One thing I had to add as so many people were focusing on the location, as long as it is still in the city and you can access it quickly it makes no real difference.
For example, I have 6 Btams from a certain company around me, pretty easy to guess since it's one that lists the balance available on their website, and I have a habit of looking at them as sometimes they change the fee they have and when they drop it to 1%-2% I go and pick some cash to avoid bank transfers. To some of my surprise, the one machine that gets emptied and refilled more commonly is not the one in the city center but one in a shopping center which hasn't that much traffic compared to the center mall for example.
As for the fees
7.5%? I would never exchange a penny.
You have to choose your path carefully, take a huge percent and you will end up only with one time customers or desperate ones that are trying to avoid KYC and banks at all costs or lower your fee and present yourself as a real alternative.
I've seen BATM's with 50k euros getting emptied in a day of low fees, if 1k a day isn't covering expenses then I don't know what would do.
As far as regulation, it is definitely wise to do proper research. I know where I am the one-way machines have the same regulation as a vending machine. Two-way are a little more complicated but not much more difficult.
Just an opinion, I don't have facts to back it up, but I think that's where the money is.
I can't envision somebody putting hundreds of banknotes after banknotes in a vending machine, but I've seen people withdrawing over 10k euros from one more than once.