B&N saga is just beginning. It is not an instant thing. We have an agreement in principle with them and negotiating a few finer points now. We expect to have signed exclusive 2 year long contract with them imminently. We do not know yet which stores it will go in and we do not know yet how many copies they will request us to print. Could be 10k, could be 100k, could change over time. They told us "your title is a bookstore title", whatever that means. I am rounding up finances to be able to print 20k of #3.
Once thing is known, you should not expect to see BM on the shelves before 1st of September, it will be either #3 or #4. This is just how long it takes. But still go now to their stores and bug them and tell them to make sure that they stock it once it becomes available. It helps a lot.
No guarantees here, but advertisers do take notice that you can book now up to 6 month of the most valuable advertising real estate in BM (some have done it already) and potentially get huge exposure in B&N distributed issues at silly low prices. One advertiser, for example bought some full page ads in the very beginning for 3 first issues for some champ change, like 150$. And now he will get not just #1 ads, but #2 and #3 ads too (potentially with big print and in B&N stores). Likewise you still can book ads for up to 6 month in advance now for just a few thousand dollars (we even give decent discount on long term deals). Some advertisers have seen this opportunity and locked in the most valuable spots for many month in advance. As soon as we know how many copies we need to print to cover B&N order, the ad prices are going to skyrocket again, most likely.
There also will be minor pricing changes. The prices in stores will be higher than what one can get on subscription or direct from us. Overall price of one copy will also be increased slightly for some regions. Naturally people who subscribed already are not affected by any of this.
Also it is highly likely that starting from #2 we will print in UK on the same presses that Wired and their ilk are being printed on. We will have much more robust logistic solution and shipping to both EU and North America will be much quicker starting with #2.
If I wanted to try to sell advertisements for Bitcoin Magazine, who might be some good targets? I think Issue #1 had mostly bitcoin exchanges, bitcoin merchant solutions & physical bitcoins, etc.
Is there any reason to approach non-bitcoin businesses and if so who might be some good targets? I guess they need to want a global presence or at least USA & Europe. Probably websites would be good, with international product sales...
Just brainstorming & looking for ideas of who in the Cleveland Marketplace I could approach to advertise in Bitcoin Magazine.
Seems like websites based in Cleveland are my best bet.
