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Topic: Binance pays Google Ads with the word "bitcointalk" - page 2. (Read 547 times)

legendary
Activity: 2730
Merit: 7065
OK, I see. To be honest, if that's the tweet in question, it can't connect CZ to the forum in any way. It only connects him to that Nathaniel Whittemore guy, who, btw, looks like a combination of Ricky Martin and Jim Jefferies. If those two hooked up and had a baby, Nathaniel would be the result of that love affair. If CZ follows Nathaniel, that's how he got the "inspiration" behind his tweet.
hero member
Activity: 1554
Merit: 880
pxzone.online
To be honest with you, that doesn't surprise me. After CZ tweeted in 2022 about a post that was made in this forum 13 years ago or so I concluded he has an operational account here. If not, how did CZ remember such a simple post that wasn't even elaborate.
I don't remember seeing that tweet. What post did he share? Since it was a post from such a long time ago, he might have seen it elsewhere on the internet in some references about historical bitcoin-related news or something. It wouldn't be that unusual.
Maybe he is talking about this one[1] although the timeline is messed up, but he only retweet it, not tweet it as his own.

So CZ having an account here might not be 100% true, forum posts are public and this forum is known where bitcoin history is written all over the boards.

[1] https://twitter.com/cz_binance/status/1231638821504200704
hero member
Activity: 1438
Merit: 513
Anyone notice in the last few weeks if google works a lot better like the glory days?
I have a feeling that OpenAI partnering with Microsoft sealed all these guys fate with the whole AdWords things.
I remember ~10 years ago google actually worked as long ask your keywording was good.
they slowly changed that to a surf for the answer motto and ruined a great product.
I'm sure everyone at alphabets scrambling right now to fight fire with fire.
GPT also showed how bogus search engines have really gotten.
member
Activity: 124
Merit: 11
It appears that Binance considers this forum valuable as they are spending money advertising using this word in search.

It's a pretty common tactic, maybe not so much to undercut in this case (which is usually what they're trying to do), but to steer away similarly minded people to their exchange, because the "likeliness" of that outcome is definitely there.

They probably know something we don't, some kind of data set that would target specific geos/users/behaviors, but it obviously works for them to a certain extent.
legendary
Activity: 2730
Merit: 7065
If you search for "bitcointalk" do you see any kind of advertisement?
No, but I am using two ad blockers and they would get rid of the advertisements even if they existed. I see a link to the official forum, a link to Bitcointalk on bitcoinwiki, a Cointelegraph collection with the tag "bitcointalk", etc. There is also a link to the fake .com version high up in the search results.

To be honest with you, that doesn't surprise me. After CZ tweeted in 2022 about a post that was made in this forum 13 years ago or so I concluded he has an operational account here. If not, how did CZ remember such a simple post that wasn't even elaborate.
I don't remember seeing that tweet. What post did he share? Since it was a post from such a long time ago, he might have seen it elsewhere on the internet in some references about historical bitcoin-related news or something. It wouldn't be that unusual.
legendary
Activity: 2716
Merit: 1225
Once a man, twice a child!
It appears that Binance considers this forum valuable as they are spending money advertising using this word in search.
To be honest with you, that doesn't surprise me. After CZ tweeted in 2022 about a post that was made in this forum 13 years ago or so I concluded he has an operational account here. If not, how did CZ remember such a simple post that wasn't even elaborate. Come to think of it, I believe it's a good thing that Binance is doing stuff that cast this forum in good light and pushing it in the faces of people. I love that. I actually stumbled on this forum through Google search too from hitting CMC, getting to Bitcoin through that and then to this forum from there.
legendary
Activity: 1722
Merit: 4711
**In BTC since 2013**
Or it is also possible that Google will use smart programs to know the sites that you visit frequently and send advertisements that suit your interests. This always happens as I see ads from Google that are compatible with the sites I visit permanently.

This was not the case, as I was using an anonymous browser that has no historical records of past browsing.

But it was really an isolated case, because I only saw it happen this time. By chance I managed to take a screenshot, if it wouldn't be hard to believe.
legendary
Activity: 1848
Merit: 1982
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I tried searching for bitcointalk using my local site and using a VPN but got the same result, no binance ads showing:

                       

Maybe this is only in your country or some other country.

Or it is also possible that Google will use smart programs to know the sites that you visit frequently and send advertisements that suit your interests. This always happens as I see ads from Google that are compatible with the sites I visit permanently.
legendary
Activity: 1722
Merit: 4711
**In BTC since 2013**
If they paid for something then they probably paid for ads that included word Bitcoin, not Bitcointalk, but that ad could be posted by anyone.
I am not aware of any active representative of Binance exchange that is registered in forum and I didn't saw them writing or talking anything about this forum.
We should not really care what Binance exchange or anyone else is posting as ads, just use adblocker to hide them all, and this will save you much trouble down the line.
Having real Binance signature campaign would be only real sign showing they are targeting people from this forum.

I'm not worried, quite the opposite. I thought it was curious, because it had never happened.

Regarding the word, based on the knowledge I have of Google Ad, it was hardly based on the word "bitcoin", because the search was made for another word in the eyes of Google "bitcointalk". If he recognizes bitcoin+talk, he would suggest correcting the search for "bitcoin talk".

Now, I don't rule out that advertising was made by some user, trying to earn something in the affiliate program. Even so, I have some doubts, because Google even has some strict control in this regard, to avoid fraud.
full member
Activity: 2324
Merit: 175
Binance is paying for advertising from Google, with the word "bitcointalk".



Usually when you search Google for "bitcointalk" the forum link is the first result. But, today I noticed that it is different, at least in Portugal, the first result is from Binance.

It appears that Binance considers this forum valuable as they are spending money advertising using this word in search.

If I am part of the marketing of Binance and working on Google ads I will do a lot of variation based on the density of the keyword research, it's not that they value Bitcointalk its just one of the keywords that come out in search queries based on the keyword, Bitcointalk is just a part but an important part of their campaign, and they varied from country to country and on user's experience, there may be a lot more because they have a huge budget being the top player and mover in the industry
copper member
Activity: 2170
Merit: 1827
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I don't remember seeing it. But did one of these big exchanges ever run a subscription campaign here on the forum?
Is bybit also considered a big exchange? Well it didn't last that long though.

I think I remember a Kucoin signature campaign too.



Well out of curiosity I tried too and didn't see any result on Google but did try Microsoft Edge's Bing and this is what I got. A sponsored link to Binance academy as an ad at the top. It's unfortunate I didn't take a screenshot, but I swear to God, I saw it twice. Right now I can not reproduce it. I have tried several times, Coincidence?

full member
Activity: 756
Merit: 133
- hello doctor who box
They will pay for any keywords related to bitcoin. They spend a lot on advertising and they have got millions of traffic every month only by google PPC advertising.

You're right because in my region I didn't get any such ads when I search bitcointalk and tried other keywords too but nothing comes up related to binance with adblocker disabled.

These advertising algorithms are not that easy and it doesn't really focus on one keyword but it's probably true that Binance is paying more which is why their ad is shown first when crypto-related keyword are entered.
Also, this keyword is not targeted by binance in my region. They target a huge amount of keywords in US google search engine.
legendary
Activity: 2212
Merit: 7064
Binance is paying for advertising from Google, with the word "bitcointalk".
If they paid for something then they probably paid for ads that included word Bitcoin, not Bitcointalk, but that ad could be posted by anyone.
I am not aware of any active representative of Binance exchange that is registered in forum and I didn't saw them writing or talking anything about this forum.
We should not really care what Binance exchange or anyone else is posting as ads, just use adblocker to hide them all, and this will save you much trouble down the line.
Having real Binance signature campaign would be only real sign showing they are targeting people from this forum.
legendary
Activity: 2422
Merit: 1083
Leading Crypto Sports Betting & Casino Platform
If a company wants to build a loyal base of customers, they should just advertise here for a long period. Any signature campaign that has been operating for more than two years are usually highly trusted, and recommended even after they've stopped advertising. It sort of builds a trust not only with those visiting Bitcoin, but those advertising. At least, that's the pattern I've seen over the years.

I don't remember seeing it. But did one of these big exchanges ever run a subscription campaign here on the forum?
I am not sure about binance ever running a campaign here on bitcointalk, but one am sure of is mexc exchange, I think kucoin as well, there are several exchanges doing well right now that have one time, had a campaign on this forum, though I can't remember or recall all their names, but like I said earlier, I am not sure if binance has ever run a campaign here.

By the way, I search bitcointalk on Google search, and results appeared normally like it previously used to, that is bitcointalk forum appearing first on the search results, then followed by some other websites that have some bitcointalk mention in them, there is no trace of binance anywhere in the search result I got here.
legendary
Activity: 1722
Merit: 4711
**In BTC since 2013**
If a company wants to build a loyal base of customers, they should just advertise here for a long period. Any signature campaign that has been operating for more than two years are usually highly trusted, and recommended even after they've stopped advertising. It sort of builds a trust not only with those visiting Bitcoin, but those advertising. At least, that's the pattern I've seen over the years.

I don't remember seeing it. But did one of these big exchanges ever run a subscription campaign here on the forum?
staff
Activity: 3304
Merit: 4115
Wouldn't be suprised if companies have done that in the past. Although, they'd probably get more traffic with other keywords, as there's a lot more people searching up "Bitcoin exchange" than "bitcointalk", that's for sure. I'm sure someone could go into the extra effort, and verify that with Google trends. I tend to stay away from Google wherever possible, so don't have the data to back up my claims.

Agree, it doesn't seem like Binance is trying to specifically target Bitcointalk users with a Search campaign. If that were the case, the ad copy would likely mention Bitcointalk specifically. Also, I think advertising directly on the forum or through a signature campaign would be more effective Cheesy
If a company wants to build a loyal base of customers, they should just advertise here for a long period. Any signature campaign that has been operating for more than two years are usually highly trusted, and recommended even after they've stopped advertising. It sort of builds a trust not only with those visiting Bitcoin, but those advertising. At least, that's the pattern I've seen over the years.
legendary
Activity: 1722
Merit: 4711
**In BTC since 2013**
I checked on several browsers and nowhere did the Binance advertisement appears on the Bitcointalk search term.
what is possible is that some Binance users paid for advertising with their affiliate link, so due to the short budget, it is no longer available. that's the closest scenario to me, unfortunately, you didn't check the path of the link.

I didn't check it unfortunately.
But this can be an excellent possibility, they are users using an affiliate link and must not have put too much budget for the ad.



Google search results is not plain. It depends on many factors. Your browsing history, personal interest, the place you are living, login and logout state in your gmail and many more. What we are seeing for OP is shown only to him or the group who has similar activity and interest. Others don't necessarily need to see the same result.

That would not have been the case, as I did the research in an anonymous browser.
By the way, on the PC where it is normally used to access the forum, the search result is practically the same as yours, with the normal variations of our location.
legendary
Activity: 2800
Merit: 2736
Farewell LEO: o_e_l_e_o
After hustling over 5 minutes with the Google captcha, I finally was able to see a result on my browser (Firefox with TOR connection, Incognito window so safe to say Google had less data about my interest)



Google search results is not plain. It depends on many factors. Your browsing history, personal interest, the place you are living, login and logout state in your gmail and many more. What we are seeing for OP is shown only to him or the group who has similar activity and interest. Others don't necessarily need to see the same result.




Some of the suggestions are interesting, aren't they?
Bounty hunters are at the top even before satoshi LOL.
Chipmixer is not doing bad at all, this must be a huge benefit of advertising the product for long period of time 😉
A lot of people indeed search for Satoshi's first post.
legendary
Activity: 1974
Merit: 2124
I have logged in permanently from my device but after it checked from two different devices and the top link was for the forum only and it didn't find any such advertisement from the Binance but agree with others that the results is based on the keywords through google search.

The other one's are just news or articles related to bitcointalk from cointelegraph and other sites but no advertisement even after enabling ads on my google search so it's just for you.
legendary
Activity: 3472
Merit: 3507
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Interestingly, at this time it no longer appears. Was it some momentary test?  Undecided

I checked on several browsers and nowhere did the Binance advertisement appears on the Bitcointalk search term.
what is possible is that some Binance users paid for advertising with their affiliate link, so due to the short budget, it is no longer available. that's the closest scenario to me, unfortunately, you didn't check the path of the link.
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