I believe it still needs demand for the price to go up though, this is just like a demand and supply law for fiat money.
If for instance US wants to buy products from Japan, they would need YEN before they can do so. And so YEN's demand go up and so is its value.
IF bitcoin merchants only accepts bitcoin for the fear of chargebacks, this means people will have to buy BTCs thus making BTC value go up.
Yen's value is not directly related to the demand of Japanese goods, this is clearly proved by the Plaza Accord which made Japanese Yen doubled its value against USD over 3 years. Central banks can easily manipulate the forex exchange rate with their large reserve, which is magnitudes larger than the import/export of a country
Similarly, bitcoin's value is not directly related to the transaction demand of bitcoin (which is very little) but affected by those large capitals on exchanges. The demand does not come from transaction, but from investment, larger effect
In anyone's eyes, bitcoin is no difference than a foreign currency that does not accepted by majority of merchants in his country. Suppose that bitcoin is selected by a small pacific country as its national currency, and maybe no one will ever travel to that country in their life time, would that make bitcoin suddenly more or less valuable ? No, it is still the exchange decide its value, and has nothing to do with the GDP of that country, since the economy activity of that country is too small comparing with the capital flows on exchanges